Adobe Systems

2 weeks ago

Principal, Ad Tech Enablement

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Own and continuously evolve AI-powered capabilities across the ad tech ecosystem, including end-to-end ad trafficking, taxonomy/metadata standards, campaign QA, media activation, and analytics handoff. Evaluate and integrate industry tools into Adobe’s global media tech stack, building scalable capabilities through global rollout with media, data engineering, and finance partners. Lead requirements, playbooks, and rollout schedules while delivering measurable reductions in manual setup and errors.

Location: San Francisco, San Jose

Workplace: Onsite

Employment Type: Full time

Job Function: Communications, PR & Community

Key Responsibilities

•Develop, productize, and operate AI-based capabilities for end-to-end ad trafficking, including metadata/taxonomy for DSPs and social platforms.
•Produce GenAI-powered taxonomy and naming convention solutions, maintaining and iterating them as standards evolve.
•Lead integration of adopted tools into the existing tech stack, ensuring compatibility with data pipelines, taxonomy standards, and team workflows via playbooks and rollout schedules.
•Act as a technical liaison across media, data engineering, and finance to reduce friction at key workflow intersections.
•Continuously research and evaluate industry-standard ad tech, AI, and automation tools (e.g., trafficking agents, GenAI metadata tools, analytics platforms) and provide internal product feedback.

Pay and Benefits

Salary: USD 138,600 - 277,750 annually

Key Requirements

•13+ years in programmatic/digital ad operations, including trafficking, ad server management (Flashtalking), tagging/measurement (Adobe Launch), and end-to-end ad serving.
•Demonstrated experience delivering and scaling AI and automation solutions in media operations, not only evaluating tools.
•Proven track record leading global tool rollouts across multi-functional teams such as agencies, buying desks, analytics, finance, and creative.
•Strong project management skills including requirements documentation, workback schedules, cross-functional alignment, and playbook creation.
•Advanced analytics experience (e.g., MTA and large-scale datasets; Databricks a plus) and proficiency with workflow/ticketing platforms such as Jira or Workfront.

Experience:13+ yearsProgrammatic advertisingDigital ad operationsAd techAI automationGlobal rollout

Skills:Project managementCross-functional alignmentProduct feedbackResearch and evaluationWorkflow design

Tech Stack:AIGenAIAd traffickingDSPsSocial platformsAdCloudFlashtalkingAdobe LaunchTaxonomiesMetadataJiraWorkfrontDatabricksAnalyticsMTALog level dataWorkflow automation

Company Brief

Adobe Systems

Provides creative, marketing, and document management software and cloud services, including Photoshop, Illustrator, Acrobat, and the Adobe Experience Cloud, serving creative professionals, enterprises, and governments worldwide.

Industry: SaaS

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Jose, United States

Founded: 1982

Glassdoor: 4.0

Website LinkedIn Glassdoor

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Adobe Systems

2 weeks ago

Principal, Ad Tech Enablement

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: San Francisco, San Jose

Workplace: Onsite

Employment Type: Full time

Job Function: Communications, PR & Community

Key Responsibilities

•Develop, productize, and operate AI-based capabilities for end-to-end ad trafficking, including metadata/taxonomy for DSPs and social platforms.
•Produce GenAI-powered taxonomy and naming convention solutions, maintaining and iterating them as standards evolve.
•Lead integration of adopted tools into the existing tech stack, ensuring compatibility with data pipelines, taxonomy standards, and team workflows via playbooks and rollout schedules.
•Act as a technical liaison across media, data engineering, and finance to reduce friction at key workflow intersections.
•Continuously research and evaluate industry-standard ad tech, AI, and automation tools (e.g., trafficking agents, GenAI metadata tools, analytics platforms) and provide internal product feedback.

Pay and Benefits

Salary: USD 138,600 - 277,750 annually

Key Requirements

•13+ years in programmatic/digital ad operations, including trafficking, ad server management (Flashtalking), tagging/measurement (Adobe Launch), and end-to-end ad serving.
•Demonstrated experience delivering and scaling AI and automation solutions in media operations, not only evaluating tools.
•Proven track record leading global tool rollouts across multi-functional teams such as agencies, buying desks, analytics, finance, and creative.
•Strong project management skills including requirements documentation, workback schedules, cross-functional alignment, and playbook creation.
•Advanced analytics experience (e.g., MTA and large-scale datasets; Databricks a plus) and proficiency with workflow/ticketing platforms such as Jira or Workfront.

Experience:13+ yearsProgrammatic advertisingDigital ad operationsAd techAI automationGlobal rollout

Skills:Project managementCross-functional alignmentProduct feedbackResearch and evaluationWorkflow design

Tech Stack:AIGenAIAd traffickingDSPsSocial platformsAdCloudFlashtalkingAdobe LaunchTaxonomiesMetadataJiraWorkfrontDatabricksAnalyticsMTALog level dataWorkflow automation

Company Brief

Adobe Systems

Industry: SaaS

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Jose, United States

Founded: 1982

Glassdoor: 4.0

Website LinkedIn Glassdoor