Full-Cycle Marketing Generalist

Scale Army
Cairo, Buenos Aires, Addis Ababa, Cape Town, Abuja
Workplace: RemoteContractUSD 1,690 - 2,730 monthlyFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Organized","Detail-oriented","Proactive","Customer communication","Organizational time-management"]

Own day-to-day execution of multi-channel digital marketing, supporting social media management, email campaigns, CRM updates, customer engagement, light SEO, and performance reporting. Maintain content calendars, build and deploy email communications, and keep Zoho CRM records accurate. Track metrics across channels, turn insights into recommendations, and help improve audience engagement and digital performance while coordinating with internal stakeholders.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Scale Army
Scale Army
2 days ago

Full-Cycle Marketing Generalist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 21 hours agoStatus: Live

Job Summary

Own day-to-day execution of multi-channel digital marketing, supporting social media management, email campaigns, CRM updates, customer engagement, light SEO, and performance reporting. Maintain content calendars, build and deploy email communications, and keep Zoho CRM records accurate. Track metrics across channels, turn insights into recommendations, and help improve audience engagement and digital performance while coordinating with internal stakeholders.
Location: Cairo, Buenos Aires, Addis Ababa, Cape Town, Abuja
Workplace: Remote
Employment Type: Contract · Permanent
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Manage social media content calendars, scheduling, publishing, and community engagement across platforms.
  • •Plan, build, and execute email marketing campaigns, maintaining accurate lists and monitoring performance.
  • •Maintain customer information in Zoho CRM and support marketing workflows and customer communication processes.
  • •Support multi-channel digital marketing campaigns through content planning and coordination with internal stakeholders.
  • •Provide light SEO and website content support, and track/report marketing performance to generate actionable insights.

Pay and Benefits

Salary: USD 1,690 - 2,730 monthly

Key Requirements

  • •3+ years of experience in digital marketing, marketing coordination, or a related role.
  • •Hands-on experience managing social media content, scheduling, and community engagement.
  • •Experience executing email marketing campaigns and managing customer email communications.
  • •Experience managing customer information and activities within a CRM platform (Zoho CRM or comparable).
  • •Basic SEO support experience is preferred, including keyword research and content optimization.
Experience:3+ years
Skills:OrganizedDetail-orientedProactiveCustomer communicationOrganizational time-management
Tech Stack:Zoho CRM

Company Brief

Scale Army
Scale Army is a growth marketing agency that helps startups and SMBs scale through performance marketing, paid media, and data-driven customer acquisition strategies tailored to drive revenue and growth.
Industry: Professional Services
Company Size: Small (11 to 50 employees)
Growth: Established Company
Funding: Bootstrapped
Website