Creator Manager, Sports - TikTok Operations

TikTok
São Paulo
Full timeFunction: Administration & Executive AssistanceSkills: ["Communication","Stakeholder management","Analytical skills","Organization","Detail-oriented"]

Own and grow a Brazilian sports creator and athlete ecosystem on TikTok by identifying, onboarding, educating, and retaining top creators. Develop creator content strategies aligned to regional sports priorities, partner with publishers to connect creators to official tournament IPs, and drive high-quality activation around major tentpole events. Track creator performance metrics, produce monthly reports with insights and interventions, and collaborate cross-functionally across LATAM and global content ops teams.

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FursaFursa
TikTok
TikTok
1 hour ago

Creator Manager, Sports - TikTok Operations

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Last checked: 1 hour agoStatus: Live

Job Summary

Own and grow a Brazilian sports creator and athlete ecosystem on TikTok by identifying, onboarding, educating, and retaining top creators. Develop creator content strategies aligned to regional sports priorities, partner with publishers to connect creators to official tournament IPs, and drive high-quality activation around major tentpole events. Track creator performance metrics, produce monthly reports with insights and interventions, and collaborate cross-functionally across LATAM and global content ops teams.
Location: São Paulo
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Own part of the Brazilian sports creator and athlete pool, including mapping, segmentation, prioritization, and engagement strategy.
  • •Build and maintain trust-based creator relationships and act as the primary point of contact for platform guidance, opportunities, and issue resolution.
  • •Develop and execute creator content strategies aligned with regional sports priorities, including collaboration with publishers to connect creators with tournament IPs and official content.
  • •Drive creator participation and activation across education workshops and owned events, ensuring high-quality, on-strategy content output for major tentpole tournaments.
  • •Track and report creator pool performance metrics, deliver monthly performance reports, identify underperforming creators/content gaps, and design targeted interventions to improve core KPIs; collaborate with LATAM/global counterparts to align best practices and adapt strategies for Brazil (including BR + MX initiatives) and incorporate product objectives into creator campaigns.

Key Requirements

  • •Experience in creator management, content operations, digital media, or sports partnerships, with a focus on football (soccer).
  • •Deep understanding of the Brazilian sports and creator ecosystem, including key creators, athletes, clubs, leagues, publishers, and trends.
  • •Proven track record of managing creator relationships and driving measurable content growth (publish volume, quality, engagement).
  • •Strong analytical skills with comfort working with data dashboards and making data-informed decisions.
  • •Proficiency in Portuguese and English for regional/global collaboration, with excellent communication and stakeholder management skills.
Skills:CommunicationStakeholder managementAnalytical skillsOrganizationDetail-oriented
Languages:PortugueseEnglish

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn