TikTok Shop - Fashion Key Account Manager

TikTok
Madrid
Workplace: OnsiteFull timeFunction: Customer Success & Account ManagementSkills: ["Commercial acumen","Negotiation","Stakeholder management","Strategic thinking","Comfort with ambiguity"]

Own the acquisition and incubation of major fashion brand accounts on TikTok Shop across Spain and selected EU markets. You’ll prospect and close end-to-end partnerships (from first outreach through onboarding and activation), engage C-suite stakeholders, and drive sustained GMV growth. Beyond signing accounts, you’ll scale partners into additional EU countries, build repeatable growth playbooks, and use data-driven recommendations across creator, content, and campaign activations.

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FursaFursa
TikTok
TikTok
1 month ago

TikTok Shop - Fashion Key Account Manager

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Last checked: 10 hours agoStatus: Live

Job Summary

Own the acquisition and incubation of major fashion brand accounts on TikTok Shop across Spain and selected EU markets. You’ll prospect and close end-to-end partnerships (from first outreach through onboarding and activation), engage C-suite stakeholders, and drive sustained GMV growth. Beyond signing accounts, you’ll scale partners into additional EU countries, build repeatable growth playbooks, and use data-driven recommendations across creator, content, and campaign activations.
Location: Madrid
Workplace: Onsite
Employment Type: Full time
Job Function: Customer Success & Account Management
Seniority: Mid level

Key Responsibilities

  • •Own the acquisition pipeline for priority fashion brands in ES and selected EU markets, identifying, prospecting, pitching, and signing strategic accounts that move category GMV.
  • •Lead end-to-end commercial closings from first outreach through term sheet, onboarding, and the first 90 days of activation.
  • •Engage C-suite and Director-level stakeholders (e.g., Heads of E-Commerce, Digital Directors, Country GMs) and position TikTok Shop as a strategic must-win channel.
  • •Drive ongoing account growth as a commercial owner, accountable for sustained GMV growth, seller health, and progression on TikTok Shop.
  • •Scale partners across additional EU markets by building rollout plans, creating repeatable growth playbooks, and driving activation across campaigns and major commercial moments.

Key Requirements

  • •5+ years of experience in operations, account management, or a similar field.
  • •Proven track record closing enterprise-level deals or signing major brand/merchant partnerships (a hunter profile, not pure account management).
  • •Experience engaging C-suite and Director-level stakeholders and aligning multiple decision-makers across complex organizations.
  • •Strong commercial acumen including opportunity sizing, building business cases, negotiating terms, and delivering data-driven outcomes.
  • •Fluency in Spanish to collaborate with Spanish stakeholders.
Skills:Commercial acumenNegotiationStakeholder managementStrategic thinkingComfort with ambiguity
Languages:Spanish

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn