Senior Marketing Operations Manager

Fleetio
Anywhere
Workplace: RemoteFull timeFunction: Business OperationsExperience: 6+ yearsSkills: ["Analytical and troubleshooting","Project management","Documentation","Stakeholder communication","Process optimization"]

Own the technology, processes, and data foundations that power marketing execution. You’ll manage and optimize a broad marketing tech stack (Marketo, attribution, routing, enrichment, and automation), serve as the Marketo escalation point, and ensure lifecycle stages, scoring, SLAs, and handoffs flow cleanly across Marketing, SDR, and Sales. Build reliable Salesforce reporting and diagnose data sync and automation issues while partnering across Sales Ops, Revenue Ops, and Data teams.

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FursaFursa
Fleetio
Fleetio
17 hours ago

Senior Marketing Operations Manager

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Last checked: 7 hours agoStatus: Live

Job Summary

Own the technology, processes, and data foundations that power marketing execution. You’ll manage and optimize a broad marketing tech stack (Marketo, attribution, routing, enrichment, and automation), serve as the Marketo escalation point, and ensure lifecycle stages, scoring, SLAs, and handoffs flow cleanly across Marketing, SDR, and Sales. Build reliable Salesforce reporting and diagnose data sync and automation issues while partnering across Sales Ops, Revenue Ops, and Data teams.
Location: Anywhere
Workplace: Remote
Employment Type: Full time
Job Function: Business Operations
Seniority: Manager level

Key Responsibilities

  • •Own day-to-day operation and continuous improvement of the marketing technology stack, including marketing automation, attribution, routing, enrichment, intent, advertising, and event/webinar platforms.
  • •Serve as the senior escalation point for Marketo architecture, administration, and troubleshooting.
  • •Implement and maintain lifecycle stages, lead/contact scoring, qualification and routing rules, SLAs, and handoffs across Marketing, SDR, and Sales systems.
  • •Own the flow and quality of marketing data across Salesforce, enrichment tools, and marketing automation platforms; diagnose sync errors and broken automations.
  • •Build and maintain attribution and Salesforce reporting (reports/dashboards) for campaign performance, funnel conversion, and pipeline contribution; partner with Sales Ops/Revenue Ops/GTM Systems/Data/Web teams on integrations.

Pay and Benefits

Perks:Health InsuranceVisionEquity401kParental LeavePaid LeaveLearning BudgetWellness StipendMeal Stipend

Key Requirements

  • •6+ years hands-on experience in Marketing Operations, Marketing Technology, or Revenue Operations in a B2B SaaS environment.
  • •An active Adobe Marketo Engage Business Practitioner Expert certification (or equivalent advanced Marketo certification) is required.
  • •Strong Salesforce experience, including Campaigns, reports/dashboards, fields/objects, and funnel/pipeline reporting.
  • •Practical knowledge of APIs, webhooks, native integrations, data synchronization, and workflow automation.
  • •Hands-on experience with lifecycle management, routing, lead-to-account matching, and Marketing-to-SDR handoffs.
Experience:6+ yearsB2B SaaS
Skills:Analytical and troubleshootingProject managementDocumentationStakeholder communicationProcess optimization
Certifications:Adobe Marketo Engage Business Practitioner Expert
Languages:English
Tech Stack:Marketo EngageMarketoSalesforceChili PiperZoomInfoClayBizibleAPIsWebhooksUTMGDPRCCPA

Company Brief

Fleetio
Provides cloud-based fleet management software to help businesses track, manage, and optimize vehicle fleets through maintenance scheduling, fuel and mileage tracking, inspections, and integrations with telematics and accounting systems.
Industry: Logistics
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Birmingham, United States
Founded: 2012
WebsiteLinkedIn