Performance Marketing Manager, DX

Atlassian
Americas
Workplace: RemoteFull timeUSD 79,182 - 124,550 annuallyFunction: Marketing & GrowthExperience: 4+ yearsSkills: ["Analytical","Communication","Entrepreneurial mindset"]

Own DX’s paid acquisition and website conversion engine, driving measurable lead and revenue targets. Manage a $600,000+ monthly budget across Google Ads and LinkedIn Ads, reallocating spend based on CAC/ROAS performance, forecasting, and scenarios. Lead audience targeting/ABM segmentation, attribution, and creative refreshes. Own getdx.com conversion rate through landing page rebuilds, A/B/multivariate testing, and visitor-to-lead optimization in partnership with demand gen, research, and product marketing teams.

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Atlassian
Atlassian
1 day ago

Performance Marketing Manager, DX

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Job Summary

Own DX’s paid acquisition and website conversion engine, driving measurable lead and revenue targets. Manage a $600,000+ monthly budget across Google Ads and LinkedIn Ads, reallocating spend based on CAC/ROAS performance, forecasting, and scenarios. Lead audience targeting/ABM segmentation, attribution, and creative refreshes. Own getdx.com conversion rate through landing page rebuilds, A/B/multivariate testing, and visitor-to-lead optimization in partnership with demand gen, research, and product marketing teams.
Location: Americas
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Manage a $600,000+ monthly ad budget across Google Ads and LinkedIn Ads with accountability for spend efficiency and return
  • •Continuously review performance, reallocate spend, and run scenario models/forecasts for budget planning
  • •Own audience targeting and segmentation, including ABM, lookalikes, retargeting, intent-based segments, and suppression rules
  • •Launch and optimize campaigns tied to product releases and marketing moments; refresh creative and update keywords/copy
  • •Own conversion rate for getdx.com end-to-end, rebuilding key landing pages and running structured A/B and multivariate tests

Pay and Benefits

Salary: USD 79,182 - 124,550 annually
Equity and Bonus:Equity

Key Requirements

  • •4+ years of performance/growth marketing or paid acquisition experience in B2B SaaS
  • •Hands-on management of 6–7 figure paid media budgets across Google and LinkedIn Ads
  • •Proven ability to improve CAC and ROAS through effective campaign management
  • •Experience with conversion rate optimization (landing page redesigns, A/B tests, and conversion lifts)
  • •Strong analytical skills for campaign forecasting and scenario modeling; comfortable owning in-platform execution without agency support
Experience:4+ yearsB2B SaaS
Skills:AnalyticalCommunicationEntrepreneurial mindset
Tech Stack:Google AdsLinkedIn AdsCROA/B testingMultivariate testingDashboardsSalesforceCustomer.ioMarketoDynamic search adsPerformance MaxABMLanding pagesAttribution tagging

Company Brief

Atlassian
Atlassian develops collaboration and workflow software—Jira, Confluence, Trello, Loom and more—used by teams for project management, software development, and IT service management across enterprises worldwide.
Industry: Developer Tools
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Sydney, Australia
Founded: 2002
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