Area Manager - North UGG

Hoka
Shanghai
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceSkills: ["Leadership","Coaching","Strategic planning","Customer focus","Team management"]

Lead the UGG China North region retail store management team to achieve revenue, fiscal plans, and brand objectives. Own the designated area’s store P&L, drive top-line growth, and monitor underperforming stores. Coach store managers and sales associates, set sales targets and forecasts, and collaborate with cross-functional teams (including merch/planning and marketing) to improve assortment and marketing support. Ensure store operations standards, customer service excellence, inventory management, and omni-channel capability growth.

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Hoka
Hoka
1 month ago

Area Manager - North UGG

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Last checked: 24 days agoStatus: Live

Job Summary

Lead the UGG China North region retail store management team to achieve revenue, fiscal plans, and brand objectives. Own the designated area’s store P&L, drive top-line growth, and monitor underperforming stores. Coach store managers and sales associates, set sales targets and forecasts, and collaborate with cross-functional teams (including merch/planning and marketing) to improve assortment and marketing support. Ensure store operations standards, customer service excellence, inventory management, and omni-channel capability growth.
Location: Shanghai
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Manage and develop the UGG China North region retail store management team to achieve revenue, fiscal plans, and brand objectives.
  • •Own accountability for the designated area’s store P&L, drive top-line growth, and contribute to operations capital and revenue strategies to maximize ROI.
  • •Coach Store Managers and Sales Associates to maximize sales and profits; monitor and improve poor/underperforming stores.
  • •Lead people development and succession planning, instill “the Deckers way” culture, and ensure recognitions and disciplines follow HR policies.
  • •Oversee store operations and customer service standards, including store presentation, inventory management, cost reduction, working capital improvement, and omni-channel capability build-up.

Key Requirements

  • •Effectively manage and develop the UGG China North region retail store management team to achieve revenue, fiscal plans, and brand objectives.
  • •Contribute to designated area sales target setting and deliver accurate sales forecast by quarter and annual.
  • •Provide leadership, coaching, and disciplines to establish highest standards of customer service, store presentation, inventory management, and store administration.
  • •Coach Store Managers and Sales Associates to maximize sales and profits and improve underperforming stores.
  • •Ensure store operations standards are understood and implemented, including store IT system and continuous improvement of store operations policies and processes.
Experience:RetailSalesBrand management
Skills:LeadershipCoachingStrategic planningCustomer focusTeam management
Tech Stack:Store IT System

Company Brief

Hoka
Deckers Brands designs, markets, and distributes premium footwear, apparel, and accessories through global brands including HOKA, UGG, Teva, and Sanuk, selling via wholesale, e-commerce, and owned retail stores.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Goleta, United States
Founded: 1973
Website