Data & Analytics Consultant

Incubeta
Madrid
Workplace: OnsiteFull timeFunction: Consulting & AdvisoryExperience: 2-3 yearsSkills: ["Communication","Problem-solving","Analytical","Teamwork","Proactive","Autonomy"]

Data & Analytics Consultant to lead analytics projects and drive data-driven decisions for clients in Southern Europe. You’ll manage data collection, analysis, dashboarding, and CRO initiatives, ensure data quality, guide clients on optimising conversions, and collaborate with data engineers and cross-functional teams in a fast-paced, startup environment in Madrid.

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Incubeta
Incubeta
8 months ago

Data & Analytics Consultant

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Last checked: 16 hours agoStatus: Live

Job Summary

Data & Analytics Consultant to lead analytics projects and drive data-driven decisions for clients in Southern Europe. You’ll manage data collection, analysis, dashboarding, and CRO initiatives, ensure data quality, guide clients on optimising conversions, and collaborate with data engineers and cross-functional teams in a fast-paced, startup environment in Madrid.
Location: Madrid
Workplace: Onsite
Employment Type: Full time
Job Function: Consulting & Advisory

Key Responsibilities

  • •Lead the promotion of Data/Analytics Marketing maturity framework to clients and guide them through analytics maturity initiatives.
  • •Ensure the quality of deliverables sent to the client (analyses, presentations, etc.) and maintain data integrity across projects.
  • •Follow a structured action plan with milestones, coordinating with junior profiles or data engineers/scientists.
  • •Oversee operational and technical implementation, addressing issues in digital activity management using key performance indicators.
  • •Provide data analysis services for clients across industries (e.g., travel, telco, retail, financial services) to align with business objectives and improve online conversions.

Key Requirements

  • •Minimum 2-3 years of experience in digital analytics projects, especially Google Analytics (Universal Analytics and GA4).
  • •Proven expertise in online acquisition channels: search engines (SEO, SEM, bid-management tools), display ads, email marketing, social media, AdExchange, mobile apps, etc.
  • •Fluent in Spanish and business English (Portuguese & Italian are a plus).
  • •Knowledge of Google Analytics 360 and the broader digital advertising industry in Southern Europe, including programmatic buying landscapes.
  • •Preferable ability to code/scripts (SQL and/or JavaScript and/or Python) and experience with ETL, TMS, and Web Analytics tools.
Experience:2-3 yearsDigital analyticsAdvertisingAnalyticsGA4GA360
Skills:CommunicationProblem-solvingAnalyticalTeamworkProactiveAutonomy
Languages:SpanishEnglish
Tech Stack:Google AnalyticsGA4SQLJavaScriptPythonETLWeb AnalyticsGoogle Cloud

Company Brief

Incubeta
Global marketing performance agency providing media, data, creative and technology services to help brands drive growth, in-housing and digital transformation across multiple industries and markets.
Industry: Professional Services
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Established Company
Funding: Private Equity Backed
Headquarters: London, United Kingdom
Founded: 1995
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Glassdoor: 3.7
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