Associate Creative Strategist

Stanley Black & Decker
Maryland
Workplace: RemoteFull timeUSD 51,700 - 83,300 annuallyFunction: Administration & Executive AssistanceSkills: ["Storytelling","Writing","Presentation","Cross-functional collaboration","Research synthesis"]

Partner with the Director of Creative Strategy and Brand, Creative, and Insights teams to develop insight-driven brand and campaign strategies across a portfolio of large-scale brands. Translate audience research, cultural context, and business objectives into creative briefs, messaging strategies, and communications plans spanning the full marketing funnel. Conduct competitive and cultural research, review creative concepts, and present clear strategic recommendations while managing multiple projects.

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Stanley Black & Decker
Stanley Black & Decker
4 hours ago

Associate Creative Strategist

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Last checked: 4 hours agoStatus: Live

Job Summary

Partner with the Director of Creative Strategy and Brand, Creative, and Insights teams to develop insight-driven brand and campaign strategies across a portfolio of large-scale brands. Translate audience research, cultural context, and business objectives into creative briefs, messaging strategies, and communications plans spanning the full marketing funnel. Conduct competitive and cultural research, review creative concepts, and present clear strategic recommendations while managing multiple projects.
Location: Maryland
Workplace: Remote
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Entry level

Key Responsibilities

  • •Support strategy development across large-scale brands, scaling approaches from global to regional levels.
  • •Write creative briefs that translate audience understanding and business objectives into insight-driven, strategically sound direction.
  • •Build and maintain understanding of target audiences by partnering with research and communicating actionable insights to creative partners.
  • •Conduct independent research across competitive landscapes, category trends, culture, and consumer behavior to strengthen briefs and recommendations.
  • •Develop 360° messaging and communications plans, review creative concepts, present strategy to stakeholders, and manage multiple projects and brands with guidance.

Pay and Benefits

Salary: USD 51,700 - 83,300 annually
Perks:MedicalDentalLife InsuranceVisionDisability401kEquityPaid Leave

Key Requirements

  • •Bachelor’s degree or equivalent professional experience.
  • •Master’s degree in Advertising, Marketing, Communications, or related field; or 1–2 years of experience as a Creative Strategist or similar role in an advertising agency or in-house marketing team.
  • •Ability to synthesize research and insights into clear strategic direction and compelling briefs.
  • •Strong storytelling, writing, and presentation skills with relevant work samples (portfolio or personal website).
  • •Comfort working cross-functionally with Brand, Creative, and Insights teams and defending strategic recommendations.
Skills:StorytellingWritingPresentationCross-functional collaborationResearch synthesis

Eligibility

Visa:H1BOPT/CPTTN
Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Stanley Black & Decker
Designs and manufactures hand tools, power tools, storage products, and industrial equipment for professional, industrial, and consumer customers. The company also provides engineered fastening, security, and infrastructure solutions through a portfolio of well-known brands.
Industry: Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New Britain, United States
Founded: 2010
Glassdoor
Glassdoor: 3.5
Website