Field Marketing Manager - ANZ

Cyera
Australia
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Results-oriented","Communication","Influence","Self-starter","Multi-project management"]

Own field and channel marketing execution for ANZ, driving enterprise pipeline generation through integrated programs, campaigns, and events. Partner with sales and business development to align territory coverage, lead follow-up, and performance measurement. Create tailored messaging and content across email, direct mail, webinars, and digital ads, manage regional budget, and analyze ROI using strong marketing metrics to accelerate opportunities and pipeline growth.

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FursaFursa
Cyera
Cyera
2 days ago

Field Marketing Manager - ANZ

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Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live

Job Summary

Own field and channel marketing execution for ANZ, driving enterprise pipeline generation through integrated programs, campaigns, and events. Partner with sales and business development to align territory coverage, lead follow-up, and performance measurement. Create tailored messaging and content across email, direct mail, webinars, and digital ads, manage regional budget, and analyze ROI using strong marketing metrics to accelerate opportunities and pipeline growth.
Location: Australia
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Support quality pipeline development and brand awareness through field and channel marketing programs, events, and campaigns.
  • •Develop pipeline generation programs for large enterprise accounts and deliver integrated regional programs (digital marketing, Cyera events, sponsorships, direct mail, teleprospecting).
  • •Collaborate with sales and business development on targeting, lead follow-up prioritization, territory alignment, and pipeline coverage optimization.
  • •Measure and analyze field marketing performance against plan, manage regional budget/spend, and optimize marketing waterfall metrics (reach, conversion, velocity, value, return).
  • •Plan and manage events and webinars, including logistics and developing enterprise-focused content with campaign teams.

Pay and Benefits

Perks:Remote WorkHealth InsuranceVisionDentalPaid Leave

Key Requirements

  • •5+ years delivering enterprise field marketing with proven success driving demand and pipeline acceleration through programs and events.
  • •Strong knowledge of demand generation, marketing best practices, performance measurement, and ROI-focused metrics management.
  • •Experience creating marketing content and messaging across channels (email, direct mail, digital ads, SDR scripts, and marketing assets).
  • •Experience developing regional and channel plans, including account-based marketing and segmentation/budgeting/business cases.
  • •Ability to manage multiple projects to tight deadlines and build effective relationships with sales, marketing, and cross-functional teams.
Experience:5+ yearsEnterpriseB2BDemand generationAccount-based marketingEvents
Education:
Skills:Results-orientedCommunicationInfluenceSelf-starterMulti-project management
Tech Stack:SalesforceMarketo

Company Brief

Cyera
Provides an AI‑native data security platform that discovers, classifies, and protects sensitive data across cloud, SaaS, databases, AI systems and on‑prem environments to reduce risk and enable secure AI adoption.
Industry: Cybersecurity
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series F
Headquarters: New York, United States
Founded: 2021
Glassdoor
Glassdoor: 4.8
WebsiteLinkedInGlassdoor