Paid Search Specialist

Oura
London
Workplace: HybridFull timeFunction: Administration & Executive AssistanceExperience: 2+ yearsSkills: ["Detail-oriented","Highly organized","Collaboration","Performance-driven","Data-driven decision-making"]

Own and optimize global paid search programs across Google Ads, Microsoft Ads, and YouTube. Build and maintain campaign structure, keyword strategy, and bidding to drive efficient growth, while running structured experiments across audiences, creatives, ad copy, and landing pages. Monitor KPIs like CTR, CVR, CAC, and spend pacing, report weekly/monthly/quarterly insights, and translate measurement approaches (e.g., Brand Lift Studies, MMM, Incrementality) into actionable recommendations. Collaborate with media leadership, analytics, and agencies.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Oura
Oura
1 month ago

Paid Search Specialist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live

Job Summary

Own and optimize global paid search programs across Google Ads, Microsoft Ads, and YouTube. Build and maintain campaign structure, keyword strategy, and bidding to drive efficient growth, while running structured experiments across audiences, creatives, ad copy, and landing pages. Monitor KPIs like CTR, CVR, CAC, and spend pacing, report weekly/monthly/quarterly insights, and translate measurement approaches (e.g., Brand Lift Studies, MMM, Incrementality) into actionable recommendations. Collaborate with media leadership, analytics, and agencies.
Location: London
Workplace: Hybrid
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Mid level

Key Responsibilities

  • •Build, launch, and optimize campaigns across Google Ads, Microsoft Ads, YouTube, and related search platforms.
  • •Manage keyword strategy, bidding, budgets, audience layering, and campaign structure to drive efficient growth.
  • •Perform weekly performance optimizations using bidding, SQR, keyword expansion/exclusion, negative keyword management, and ad strength improvements.
  • •Support structured testing across bidding strategies, audiences, creatives, ad copy, and landing pages; translate platform changes into testing roadmaps.
  • •Monitor and report on key metrics (CAC, CVR, engagement rates, spend pacing) and partner with analytics and stakeholders on advanced measurement approaches.

Pay and Benefits

Perks:Remote Work

Key Requirements

  • •2-3+ years of hands-on experience managing paid search and YouTube campaigns.
  • •Strong understanding of modern search account structure, keyword strategy, bidding models, and performance optimization.
  • •Experience running performance-focused paid search ads for omnichannel consumer brands.
  • •Comfort analyzing performance data and turning metrics into optimization actions.
  • •Detail-oriented, highly organized, and able to operate in-platform daily.
Experience:2+ yearsConsumer brandsOmnichannelPaid searchYouTubeGlobal marketing
Skills:Detail-orientedHighly organizedCollaborationPerformance-drivenData-driven decision-making
Languages:English
Tech Stack:Google AdsMicrosoft AdsYouTubeSQRBiddingKeyword strategyPMAXAI OverviewDiscoveryPixel trackingUTM parametersLanding pagesBrand Lift StudiesMMMIncrementality

Company Brief

Oura
Designs and sells the Oura Ring, a wearable device that tracks sleep, activity, and physiological signals to provide personalized health, recovery, and readiness insights via a companion app and analytics platform.
Industry: Wearables
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Funding: Series C
Headquarters: Oulu, Finland
Founded: 2013
WebsiteLinkedIn