Intercom

1 month ago

Senior Field Marketing Manager - Regional Events

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Senior Field Marketing Manager responsible for shaping and executing regional events and executive engagement programs across North America. Lead roadshows, sponsored and virtual events, and ABM-aligned experiences to generate pipeline, accelerate deals, and partner with Sales and GTM teams. Build scalable regional event playbooks, measure impact with defined KPIs, and ensure high-quality, account-focused experiences that drive revenue.

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own regional event strategy: Plan and execute a portfolio of curated and third-party events, including roadshows, sponsored programs, virtual events, executive dinners, and hospitality experiences.
•Own executive engagement strategy: Develop and execute a portfolio of executive marketing programs focused on engaging senior decision makers at target accounts.
•Create high-touch 1:1 and 1:few experiences: Design curated programs that foster relationship-building, strategic conversations, and deeper customer engagement.
•Drive pipeline generation and acceleration: Build programs that create net-new opportunities while also influencing and accelerating active deals.
•Partner closely with Sales: Align with regional sales leaders to identify target accounts, define goals, and ensure strong pre- and post-event follow-up.

Pay and Benefits

Salary: USD 140,000 - 152,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceVision401kEquityRsusPaid Leave

Key Requirements

•6+ years of experience in field marketing, event marketing, or demand generation in a B2B SaaS environment.
•Proven track record of driving pipeline generation and influencing revenue through events and field programs.
•Experience executing both curated (owned) and third-party (sponsored) events.
•Strong understanding of how to engage accounts across the funnel, from early-stage awareness to late-stage deal acceleration.
•Excellent stakeholder management skills, with experience partnering closely with Sales and cross-functional teams.

Experience:6+ yearsB2B SaaSField marketingEventsDemand generation

Skills:Stakeholder managementProject managementData-drivenStrategic thinkingCollaborationCommunication

Languages:English

Tech Stack:ABMMarketing automationCRM

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Intercom

Provides a customer messaging platform combining chat, bots, and product tours to help businesses convert, engage, and support customers across their lifecycle. Integrates with CRM and workflow tools for personalized in-app and email communication.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series D

Headquarters: San Francisco, United States

Founded: 2011

Website LinkedIn

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Intercom

1 month ago

Senior Field Marketing Manager - Regional Events

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own regional event strategy: Plan and execute a portfolio of curated and third-party events, including roadshows, sponsored programs, virtual events, executive dinners, and hospitality experiences.
•Own executive engagement strategy: Develop and execute a portfolio of executive marketing programs focused on engaging senior decision makers at target accounts.
•Create high-touch 1:1 and 1:few experiences: Design curated programs that foster relationship-building, strategic conversations, and deeper customer engagement.
•Drive pipeline generation and acceleration: Build programs that create net-new opportunities while also influencing and accelerating active deals.
•Partner closely with Sales: Align with regional sales leaders to identify target accounts, define goals, and ensure strong pre- and post-event follow-up.

Pay and Benefits

Salary: USD 140,000 - 152,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceVision401kEquityRsusPaid Leave

Key Requirements

•6+ years of experience in field marketing, event marketing, or demand generation in a B2B SaaS environment.
•Proven track record of driving pipeline generation and influencing revenue through events and field programs.
•Experience executing both curated (owned) and third-party (sponsored) events.
•Strong understanding of how to engage accounts across the funnel, from early-stage awareness to late-stage deal acceleration.
•Excellent stakeholder management skills, with experience partnering closely with Sales and cross-functional teams.

Experience:6+ yearsB2B SaaSField marketingEventsDemand generation

Skills:Stakeholder managementProject managementData-drivenStrategic thinkingCollaborationCommunication

Languages:English

Tech Stack:ABMMarketing automationCRM

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Intercom

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series D

Headquarters: San Francisco, United States

Founded: 2011

Website LinkedIn