Senior Field Marketing Manager - Consumer & Life Sciences Industries

Celonis
Raleigh
Full timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Strategic thinking","Prioritization","Execution","Presentation","Cross-functional collaboration"]

Own end-to-end demand generation for the Consumer & Life Sciences industries across North America. Build and execute an annual industry demand plan with sales alignment, run multi-channel campaigns, and select/lead industry events, roundtables, webinars, and Celonis-hosted programs. Partner with digital and global campaign teams to localize plays, scale partner-driven pipeline, and use marketing analytics/Salesforce.com to report results, optimize spend, and drive pipeline and revenue targets.

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Celonis
Celonis
1 day ago

Senior Field Marketing Manager - Consumer & Life Sciences Industries

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Last checked: 1 hour agoStatus: Live
Reposted: similar role first listed 6 months ago

Job Summary

Own end-to-end demand generation for the Consumer & Life Sciences industries across North America. Build and execute an annual industry demand plan with sales alignment, run multi-channel campaigns, and select/lead industry events, roundtables, webinars, and Celonis-hosted programs. Partner with digital and global campaign teams to localize plays, scale partner-driven pipeline, and use marketing analytics/Salesforce.com to report results, optimize spend, and drive pipeline and revenue targets.
Location: Raleigh
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Build and deliver the yearly industry demand generation plan with North America sales leaders and contributors (AEs, BDRs, partners, digital marketing, and global programs).
  • •Design and execute strategic industry campaigns across multiple tactics to achieve pipeline goals.
  • •Own event strategy end-to-end, including selecting industry events/roundtables and running Celonis-hosted webinars and in-person events.
  • •Create account-based marketing programs and campaign plays-in-a-box tailored to Consumer and Life Sciences use cases.
  • •Lead demand generation reporting with marketing analytics and spend management to drive corrective action, measure ROI, and ensure targets are met.
Travel: Medium travel

Pay and Benefits

Equity and Bonus:Equity
Perks:RsusPaid LeaveParental Leave

Key Requirements

  • •7+ years of B2B demand generation or field marketing experience.
  • •A degree in marketing, communications, business, or a related field.
  • •Proven experience working with sales, partner teams, and customer success to create and execute pipeline-driving campaigns.
  • •Knowledge of modern demand generation best practices, including persona-centric demand generation and marketing automation.
  • •Experience with Marketing Automation and Salesforce.com; ability to think strategically and execute with attention to detail.
Experience:B2BDemand generationField marketingConsumer Packaged GoodsRetailHealthcareLife Sciences
Education:Bachelor's in marketing, communications, business, or related field
Skills:Strategic thinkingPrioritizationExecutionPresentationCross-functional collaboration
Languages:English
Tech Stack:Salesforce.com

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Celonis
Provides cloud-based process mining and execution management software that helps organizations visualize, analyze, and optimize business processes to improve efficiency, reduce costs, and accelerate operational transformation across enterprise systems.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Munich, Germany
Founded: 2011
WebsiteLinkedIn