Director, JAPAC Field Marketing

Fastly
Singapore
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 15+ yearsSkills: ["Leadership","Communication","Strategic thinking","Executive presence","Collaboration"]

Lead and scale Fastly’s JAPAC field marketing across Japan and the broader APAC region, partnering with regional sales and marketing to drive pipeline, revenue growth, and brand presence. Own and develop a high-performing field marketing team, manage regional budgets, and execute integrated campaigns, events, and partner programs tailored to enterprise customers while aligning with global campaigns and local market needs.

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Fastly
Fastly
3 months ago

Director, JAPAC Field Marketing

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Job Summary

Lead and scale Fastly’s JAPAC field marketing across Japan and the broader APAC region, partnering with regional sales and marketing to drive pipeline, revenue growth, and brand presence. Own and develop a high-performing field marketing team, manage regional budgets, and execute integrated campaigns, events, and partner programs tailored to enterprise customers while aligning with global campaigns and local market needs.
Location: Singapore
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Director level

Key Responsibilities

  • •Define and execute the JAPAC field marketing strategy to drive pipeline growth and revenue attainment
  • •Lead and develop a high-performing team of field marketers, fostering innovation and accountability
  • •Partner with regional sales leaders to align marketing initiatives with sales priorities across enterprise, mid-market, and growth segments
  • •Develop and scale a robust partner marketing program by designing "to-partner" and "through-partner" initiatives that accelerate pipeline and revenue across JAPAC
  • •Collaborate closely with partner sales leadership to design and execute joint marketing programs
Travel: High travel

Key Requirements

  • •15+ years of experience in field or event marketing, ideally within enterprise technology
  • •Deep understanding of the enterprise customer journey and sales process
  • •Proven experience managing and optimizing marketing budgets, with strong forecasting capabilities
  • •Track record of close partnership with sales teams to drive measurable business outcomes
  • •Expertise in developing and executing field-driven demand generation programs
Experience:15+ yearsEnterprise technologyField marketing
Skills:LeadershipCommunicationStrategic thinkingExecutive presenceCollaboration
Languages:English
Tech Stack:CRMMarketing automation

Company Brief

Fastly
Provides an edge cloud platform and content delivery network (CDN) that enables fast, secure, and scalable delivery of web and streaming content, APIs, and applications with real-time configurability and observability.
Industry: Cloud Computing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 250M to 500M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2011
WebsiteLinkedIn