Trade Marketing Manager - France & Southern Europe

Whoop
United Kingdom
Workplace: RemoteFull timeGBP 68,000 - 102,000 annuallyFunction: Marketing & GrowthSkills: ["Communication","Cross-functional collaboration","Relationship-building","Negotiation","Data-driven decision-making"]

Own and scale WHOOP’s third-party retail trade marketing in France and Southern Europe. Plan, localize, and execute omnichannel campaigns across in-store and digital touchpoints, including POS materials and retail associate training. Partner with retailers and internal teams (Sales, Brand Marketing, Visual Merchandising, Creative) to drive sell-through through events, activations, and performance optimization using data and market insights.

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Whoop
Whoop
1 month ago

Trade Marketing Manager - France & Southern Europe

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Last checked: 13 hours agoStatus: Live

Job Summary

Own and scale WHOOP’s third-party retail trade marketing in France and Southern Europe. Plan, localize, and execute omnichannel campaigns across in-store and digital touchpoints, including POS materials and retail associate training. Partner with retailers and internal teams (Sales, Brand Marketing, Visual Merchandising, Creative) to drive sell-through through events, activations, and performance optimization using data and market insights.
Location: United Kingdom
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Develop and execute omnichannel trade marketing plans to drive awareness, acquisition, and engagement through retail and distribution channels in France / Southern Europe.
  • •Localize global marketing initiatives and assets to align with regional market trends, cultural nuances, and retail partner needs while maintaining brand consistency.
  • •Create and deploy point-of-sale materials, in-store displays, and ATL/digital activations across social, CRM, and online platforms.
  • •Plan and execute trade and retail events, including partner activations and experiential pop-ups, to enhance brand visibility, drive sell-through, and support product launches.
  • •Use data to analyze campaign performance, optimize future campaigns, manage budgets and vendors, and provide insights on market and competitor positioning to inform partner pipelines and ROI.
Travel: High travel

Pay and Benefits

Salary: GBP 68,000 - 102,000 annually

Key Requirements

  • •Fluent in French and English with exceptional written and verbal communication; Spanish or Portuguese is a bonus.
  • •5+ years of experience in trade marketing or retail marketing (healthtech, consumer electronics, or premium consumer goods preferred).
  • •Experience working with distributor and third-party retail partners in France / Southern Europe, including in-store activations and events.
  • •Deep understanding of the France / Southern Europe region with proven ability to adapt strategies to local market dynamics and consumer behavior.
  • •Ability to travel freely (up to 50%) across France & Southern Europe and be prepared to visit WHOOP HQ in Boston, MA; must reside in the UK.
Experience:HealthtechConsumer electronicsPremium consumer goodsRetail marketingTrade marketing
Skills:CommunicationCross-functional collaborationRelationship-buildingNegotiationData-driven decision-making
Languages:FrenchEnglishSpanishPortuguese
Tech Stack:POS materialsCRMSocialOnline platforms

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Whoop
Whoop designs and sells a subscription-based wearable fitness tracker and analytics platform that monitors recovery, strain, and sleep to optimize athletic performance and daily health for consumers and professional athletes.
Industry: Wearables
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: Boston, United States
Founded: 2012
WebsiteLinkedIn