Firstup

19 hours ago

Campaign Operations Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Own the operational execution of multi-channel marketing campaigns spanning email, webinars, events, and web. Build and optimize Marketo programs with segmentation, nurture workflows, and ABM support, while integrating Marketo with CRM systems like Salesforce to ensure accurate data flow. Create and QA campaign assets (landing pages, templates, forms, tracking, and compliance). Partner with marketing stakeholders to translate requirements into high-performing campaigns and deliver performance reporting and process improvements.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Business Operations

Seniority: Manager level

Key Responsibilities

•Build, test, deploy, and optimize email campaigns in Marketo, including segmentation and nurture programs.
•Develop and execute marketing automation workflows for demand generation and ABM efforts.
•Integrate Marketo with CRM platforms like Salesforce to ensure seamless data flow and proper campaign structuring, tagging, and reporting.
•Create and QA campaign assets including landing pages, email templates, forms, personalization, tracking parameters, and audience criteria.
•Support webinar and event campaign execution and provide performance reporting and actionable insights to improve ROI.

Pay and Benefits

Salary: USD 140,000 - 155,000 annually

Perks:Paid LeaveHealth InsuranceRemote Work

Key Requirements

•3–5 years of hands-on Marketo experience in marketing operations or campaign operations.
•Build, test, and deploy email marketing campaigns, including segmentation and nurture programs.
•Support webinar, event, or virtual event campaign execution.
•Familiarity with web content management systems and ability to build or update web pages.
•Strong understanding of campaign operations, audience segmentation, lead management, campaign tracking, and QA; working knowledge of CRM systems (preferably Salesforce).

Experience:B2B marketingMarketing operationsCampaign operations

Skills:Attention to detailQuality assuranceWritten and verbal communicationCross-functional collaborationTime and deadline management

Certifications:Marketo certification

Tech Stack:MarketoSalesforceCRMGDPRCCPAWeb content management systemsZoom WebinarsGoldcastSanity CMSHTMLCSSCAN-SPAM

Company Brief

Firstup

Provides an employee communication and engagement platform that helps organizations deliver personalized internal communications, measure engagement, and empower frontline and deskless workers through targeted content distribution and analytics.

Industry: HR Tech

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Website

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Firstup

19 hours ago

Campaign Operations Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Business Operations

Seniority: Manager level

Key Responsibilities

•Build, test, deploy, and optimize email campaigns in Marketo, including segmentation and nurture programs.
•Develop and execute marketing automation workflows for demand generation and ABM efforts.
•Integrate Marketo with CRM platforms like Salesforce to ensure seamless data flow and proper campaign structuring, tagging, and reporting.
•Create and QA campaign assets including landing pages, email templates, forms, personalization, tracking parameters, and audience criteria.
•Support webinar and event campaign execution and provide performance reporting and actionable insights to improve ROI.

Pay and Benefits

Salary: USD 140,000 - 155,000 annually

Perks:Paid LeaveHealth InsuranceRemote Work

Key Requirements

•3–5 years of hands-on Marketo experience in marketing operations or campaign operations.
•Build, test, and deploy email marketing campaigns, including segmentation and nurture programs.
•Support webinar, event, or virtual event campaign execution.
•Familiarity with web content management systems and ability to build or update web pages.
•Strong understanding of campaign operations, audience segmentation, lead management, campaign tracking, and QA; working knowledge of CRM systems (preferably Salesforce).

Experience:B2B marketingMarketing operationsCampaign operations

Skills:Attention to detailQuality assuranceWritten and verbal communicationCross-functional collaborationTime and deadline management

Certifications:Marketo certification

Tech Stack:MarketoSalesforceCRMGDPRCCPAWeb content management systemsZoom WebinarsGoldcastSanity CMSHTMLCSSCAN-SPAM

Company Brief

Firstup

Industry: HR Tech

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Website