Texas Capital Bancshares

1 week ago

Product Marketing Lead - Corporate & Investment Bank

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Lead the execution of Corporate & Investment Banking product marketing initiatives across Institutional Services, Capital Markets, Corporate Banking, and Equities. Partner with product, sales, and business stakeholders to develop marketing campaigns, thought leadership and market insights, and sales enablement materials. Create impactful digital and measurable content that supports the client journey and business development, manage timelines and approvals, and analyze campaign performance to optimize future efforts while ensuring compliance with financial services regulations and brand standards.

Location: Dallas

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Support marketing plan and campaign execution aligned to business growth objectives.
•Develop and manage high-impact marketing content such as thought leadership, market insights, client stories, presentations, one-pagers, web content, and sales enablement.
•Coordinate and execute campaigns across owned, earned, and paid channels with the broader marketing team.
•Collaborate with business leaders and subject matter experts to identify and promote capabilities, solutions, and market perspectives.
•Manage project timelines, stakeholder reviews/approvals, monitor content and campaign performance metrics, and provide optimization insights while ensuring regulatory and brand compliance.

Pay and Benefits

Perks:Health InsuranceWellness StipendLife InsuranceDisability Insurance401kPaid LeavePaid HolidaysFertility Aids

Key Requirements

•3-5 years of experience in B2B marketing, product marketing, or financial services marketing.
•Bachelor’s degree in Marketing, Business, Communications, or a related discipline.
•Experience executing integrated marketing campaigns across digital, web, email, social media, events, and sales enablement channels.
•Strong content development and storytelling skills to translate complex financial concepts into client-focused messaging.
•FINRA Series 7 license preferred or the ability to obtain within six months of hire.

Experience:B2B marketingProduct marketingFinancial services

Education:Bachelor's in Marketing, Business, Communications, or a related discipline

Skills:Content developmentStorytellingCommunicationOrganizational skillsAnalytical mindset

Licenses:FINRA Series 7

Tech Stack:AsanaSalesforce Marketing Cloud (SFMC)Salesforce CRMGoogle Analytics

Company Brief

Texas Capital Bancshares

Texas Capital Bancshares is the publicly traded parent company of Texas Capital Bank, a full-service financial institution offering commercial banking, treasury management, wealth management, and capital markets services to businesses and individuals in Texas and beyond.

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Dallas, United States

Founded: 1998

Website LinkedIn

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Texas Capital Bancshares

1 week ago

Product Marketing Lead - Corporate & Investment Bank

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Dallas

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Support marketing plan and campaign execution aligned to business growth objectives.
•Develop and manage high-impact marketing content such as thought leadership, market insights, client stories, presentations, one-pagers, web content, and sales enablement.
•Coordinate and execute campaigns across owned, earned, and paid channels with the broader marketing team.
•Collaborate with business leaders and subject matter experts to identify and promote capabilities, solutions, and market perspectives.
•Manage project timelines, stakeholder reviews/approvals, monitor content and campaign performance metrics, and provide optimization insights while ensuring regulatory and brand compliance.

Pay and Benefits

Perks:Health InsuranceWellness StipendLife InsuranceDisability Insurance401kPaid LeavePaid HolidaysFertility Aids

Key Requirements

•3-5 years of experience in B2B marketing, product marketing, or financial services marketing.
•Bachelor’s degree in Marketing, Business, Communications, or a related discipline.
•Experience executing integrated marketing campaigns across digital, web, email, social media, events, and sales enablement channels.
•Strong content development and storytelling skills to translate complex financial concepts into client-focused messaging.
•FINRA Series 7 license preferred or the ability to obtain within six months of hire.

Experience:B2B marketingProduct marketingFinancial services

Education:Bachelor's in Marketing, Business, Communications, or a related discipline

Skills:Content developmentStorytellingCommunicationOrganizational skillsAnalytical mindset

Licenses:FINRA Series 7

Tech Stack:AsanaSalesforce Marketing Cloud (SFMC)Salesforce CRMGoogle Analytics

Company Brief

Texas Capital Bancshares

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Dallas, United States

Founded: 1998

Website LinkedIn