WPP

2 months ago

WPP Media | Media Planning Manager (MFG), Japan

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Last checked: 4 hours agoStatus: Live

Job Summary

Develop and manage data-driven media plans and client briefs for digital campaigns, integrating audience research, multi-channel media levers, and measurement frameworks to drive brand growth and client satisfaction. Lead end-to-end campaign delivery, collaborate with strategy and analytics teams, and act as the primary day-to-day client lead in a hybrid, Japan-based role.

Location: Tokyo

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Lead audience research using syndicated and first‑party data to inform strategic and tactical media planning
•Develop and manage media plans, forecasts, presentations, and core planning documentation
•Define creative specifications, measurement frameworks, and campaign analysis approaches
•Oversee campaign setup and launch, ensuring quality, accuracy, and on-time delivery across channels
•Maintain campaign tracking and deliverable documentation, providing clear visibility across teams

Key Requirements

•3-5 years of experience in digital media, advertising, marketing and/or client services; strong track record in media planning and buying

Experience:3-5 yearsDigital mediaAdvertisingMarketingMedia planningClient services

Skills:CommunicationLeadershipProblem-solvingProject managementCollaboration

Languages:JapaneseEnglish

Tech Stack:ComscoreGWITGIYouGov

Company Brief

WPP

Global marketing and communications services group offering advertising, media investment management, branding, public relations, and digital services to multinational clients across industries.

Industry: Advertising Media Groups

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: London, United Kingdom

Founded: 1971

Website LinkedIn

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WPP