WPP Media | Senior Media Planner (MFG), Japan

WPP
Tokyo
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 3-5 yearsSkills: ["Communication","Leadership","Problem-solving","Project management","Collaboration"]

Develop and manage data-driven media plans and client briefs for digital campaigns, integrating audience research, multi-channel media levers, and measurement frameworks to drive brand growth and client satisfaction. Lead end-to-end campaign delivery, collaborate with strategy and analytics teams, and act as the primary day-to-day client lead in a hybrid, Japan-based role.

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FursaFursa
WPP
WPP
4 months ago

WPP Media | Senior Media Planner (MFG), Japan

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Last checked: 20 hours agoStatus: Live

Job Summary

Develop and manage data-driven media plans and client briefs for digital campaigns, integrating audience research, multi-channel media levers, and measurement frameworks to drive brand growth and client satisfaction. Lead end-to-end campaign delivery, collaborate with strategy and analytics teams, and act as the primary day-to-day client lead in a hybrid, Japan-based role.
Location: Tokyo
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Lead audience research using syndicated and first‑party data to inform strategic and tactical media planning
  • •Develop and manage media plans, forecasts, presentations, and core planning documentation
  • •Define creative specifications, measurement frameworks, and campaign analysis approaches
  • •Oversee campaign setup and launch, ensuring quality, accuracy, and on-time delivery across channels
  • •Maintain campaign tracking and deliverable documentation, providing clear visibility across teams

Key Requirements

  • •3-5 years of experience in digital media, advertising, marketing and/or client services; strong track record in media planning and buying
Experience:3-5 yearsDigital mediaAdvertisingMarketingMedia planningClient services
Skills:CommunicationLeadershipProblem-solvingProject managementCollaboration
Languages:JapaneseEnglish
Tech Stack:ComscoreGWITGIYouGov

Company Brief

WPP
Global marketing and communications services group offering advertising, media investment management, branding, public relations, and digital services to multinational clients across industries.
Industry: Advertising Media Groups
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 1971
WebsiteLinkedIn