Marketing Analyst

Lucanet
Netherlands
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Ownership","Data analysis","Stakeholder management","Communication","Decision support"]

Own marketing performance measurement and reporting as the single source of truth for Lucanet’s marketing team. Build unified dashboards, analyze marketing data to identify trends and recommend actions, and support leadership investment decisions. Lead quarterly and annual marketing budget setting, track spend and governance with Finance, and reconcile martech vendor contracts and invoices. Partner with RevOps to connect marketing activity to pipeline and revenue outcomes.

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Lucanet
Lucanet
1 day ago

Marketing Analyst

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Last checked: 7 hours agoStatus: Live

Job Summary

Own marketing performance measurement and reporting as the single source of truth for Lucanet’s marketing team. Build unified dashboards, analyze marketing data to identify trends and recommend actions, and support leadership investment decisions. Lead quarterly and annual marketing budget setting, track spend and governance with Finance, and reconcile martech vendor contracts and invoices. Partner with RevOps to connect marketing activity to pipeline and revenue outcomes.
Location: Netherlands
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Build and maintain a unified performance view across all marketing disciplines, consolidating reporting into one source of truth.
  • •Analyze marketing data to surface trends, risks, and opportunities and recommend actions.
  • •Lead annual and quarterly budget-setting across marketing sub-teams.
  • •Track and govern ongoing budget spend, reconciling with Finance and holding leads accountable.
  • •Design dashboards and recurring reporting for marketing leadership and cross-functional stakeholders.

Pay and Benefits

Perks:Remote WorkLearning BudgetPaid LeavePension SupportHealth Insurance

Key Requirements

  • •Own the marketing budget process end to end, including forecasting, allocation, tracking, and reconciling actuals with Finance.
  • •Build a unified performance view across multiple marketing functions to replace fragmented reporting for leadership.
  • •Partner with RevOps, sales operations, or finance to connect marketing activity to pipeline and revenue outcomes.
  • •Proactively identify trends and risks in marketing data and recommend next steps without being prompted.
  • •Communicate complex data into clear recommendations for non-analytical stakeholders.
Experience:B2B SaaS
Skills:OwnershipData analysisStakeholder managementCommunicationDecision support
Languages:English

Company Brief

Lucanet
Develops financial performance management software for consolidation, planning, reporting, and analytics. Lucanet provides solutions for finance teams in mid-market and enterprise organizations to streamline closing processes and improve financial transparency.
Industry: Enterprise Software
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Funding: Bootstrapped
Headquarters: Berlin, Germany
Founded: 1999
WebsiteLinkedIn