Senior Field Marketing Manager

Opal
San Francisco
Workplace: HybridFull timeUSD 180,000 - 250,000 annuallyFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Data-driven decision making","Budget ownership","Cross-functional coordination","Event operations","Strategic planning"]

Own Opal’s field and experiential marketing motion end to end as a pipeline channel. Run booth and activation programs across identity and practitioner events, owning the dinner and intimate format portfolio from start to finish. Manage speaker operations and CFP submissions, oversee the regional event calendar and budgets, model per-event ROI, and coordinate partner co-branded events. Ensure event-to-pipeline handoff so programs convert to opportunities.

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Opal
Opal
3 days ago

Senior Field Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 17 hours agoStatus: Live

Job Summary

Own Opal’s field and experiential marketing motion end to end as a pipeline channel. Run booth and activation programs across identity and practitioner events, owning the dinner and intimate format portfolio from start to finish. Manage speaker operations and CFP submissions, oversee the regional event calendar and budgets, model per-event ROI, and coordinate partner co-branded events. Ensure event-to-pipeline handoff so programs convert to opportunities.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own Opal’s field and experiential motion end to end as a pipeline channel.
  • •Run the booth plus activation portfolio across identity events and practitioner events.
  • •Own the dinner and intimate format program start to finish.
  • •Manage speaker operations and CFP submissions, leveraging technical speakers.
  • •Own regional event calendar, budget allocation, per-event ROI modeling, and event-to-pipeline handoff to SDRs and AEs.

Pay and Benefits

Salary: USD 180,000 - 250,000 annually
Equity and Bonus:Equity

Key Requirements

  • •5+ years of field/event marketing in B2B SaaS, ideally security or infrastructure.
  • •Demonstrated ability to measure success via pipeline and opportunities, not leads or attendance.
  • •Experience running intimate exec formats (dinners, roundtables) for CEOs and investors.
  • •Ability to own budgets and make data-driven event kill/keep decisions.
  • •Comfort working with technical speakers and translating a practitioner agenda.
Experience:5+ yearsB2B SaaSSecurityInfrastructure
Skills:Data-driven decision makingBudget ownershipCross-functional coordinationEvent operationsStrategic planning

Company Brief

Opal
Opal Security provides a data‑centric identity and access management platform that unifies visibility, intelligence, and workflows to enforce least‑privilege and remediate identity risk across human and machine identities for modern enterprises.
Industry: Cybersecurity
Company Size: Small (11 to 50 employees)
Growth: Growth Stage Startup
Funding: Series B
Headquarters: San Francisco, United States
Founded: 2020
Glassdoor
Glassdoor: 3.8
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