Burson

3 weeks ago

Account Executive, Consumer & Brand

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Support integrated communications for two consumer personal care brands, helping manage day-to-day account work while learning brand strategy, audiences, and evolving media landscapes. Assist with earned media efforts including pitching, media outreach, monitoring, and relationship support, and draft client-ready materials such as press releases and reports. Track coverage and performance analytics, support media and influencer events, and help coordinate product launches and campaign logistics for high-visibility consumer storytelling.

Location: New York

Workplace: Hybrid

Employment Type: Full time

Job Function: Sales

Seniority: Mid level

Key Responsibilities

•Support day-to-day account and project management across two consumer personal care brands, ensuring deliverables are accurate, on time, and aligned with client expectations.
•Build knowledge of each brand’s positioning, target audience, campaign priorities, competitive landscape, and media environment.
•Assist with earned media strategy execution, including proactive pitching, media outreach, monitoring, and relationship-management support.
•Draft and edit communications materials such as press releases, talking points, briefing materials, status updates, reports, presentations, and media lists.
•Monitor media coverage, track campaign performance, compile coverage reports and analytics recaps, and help plan media events, influencer activations, and experiential campaigns.

Pay and Benefits

Salary: USD 35,000 - 75,000 annually

Key Requirements

•2–3 years of experience in public relations, communications, or media relations (agency and consumer brand experience preferred).
•Experience supporting consumer, lifestyle, beauty, wellness, personal care, or CPG brands; influencer marketing, experiential campaigns, earned media, and integrated communications are a plus.
•Undergraduate degree in Communications, Public Relations, Journalism, or a related field is preferred.
•Strong written and verbal communication skills, with the ability to tailor messaging across audiences and formats.
•Proficiency with Microsoft Office Suite; familiarity with media monitoring and database tools such as Cision and Muck Rack is a plus.

Experience:2-3 yearsPublic relationsCommunicationsMedia relationsConsumer brandsBeautyWellnessInfluencer marketingEarned mediaIntegrated communications

Education:Bachelor's in Communications, Public Relations, Journalism, or related field

Skills:Written communicationVerbal communicationOrganizational skillsRelationship-buildingAttention to detail

Languages:English

Tech Stack:Microsoft Office SuiteCisionMuck Rack

Company Brief

Burson

Burson Global is a communications and public relations agency providing strategic PR, corporate communications, crisis management, media relations, and stakeholder engagement services to clients across industries to build reputation and manage public perception.

Industry: Professional Services

Website

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Burson

3 weeks ago

Account Executive, Consumer & Brand

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: New York

Workplace: Hybrid

Employment Type: Full time

Job Function: Sales

Seniority: Mid level

Key Responsibilities

•Support day-to-day account and project management across two consumer personal care brands, ensuring deliverables are accurate, on time, and aligned with client expectations.
•Build knowledge of each brand’s positioning, target audience, campaign priorities, competitive landscape, and media environment.
•Assist with earned media strategy execution, including proactive pitching, media outreach, monitoring, and relationship-management support.
•Draft and edit communications materials such as press releases, talking points, briefing materials, status updates, reports, presentations, and media lists.
•Monitor media coverage, track campaign performance, compile coverage reports and analytics recaps, and help plan media events, influencer activations, and experiential campaigns.

Pay and Benefits

Salary: USD 35,000 - 75,000 annually

Key Requirements

•2–3 years of experience in public relations, communications, or media relations (agency and consumer brand experience preferred).
•Experience supporting consumer, lifestyle, beauty, wellness, personal care, or CPG brands; influencer marketing, experiential campaigns, earned media, and integrated communications are a plus.
•Undergraduate degree in Communications, Public Relations, Journalism, or a related field is preferred.
•Strong written and verbal communication skills, with the ability to tailor messaging across audiences and formats.
•Proficiency with Microsoft Office Suite; familiarity with media monitoring and database tools such as Cision and Muck Rack is a plus.

Experience:2-3 yearsPublic relationsCommunicationsMedia relationsConsumer brandsBeautyWellnessInfluencer marketingEarned mediaIntegrated communications

Education:Bachelor's in Communications, Public Relations, Journalism, or related field

Skills:Written communicationVerbal communicationOrganizational skillsRelationship-buildingAttention to detail

Languages:English

Tech Stack:Microsoft Office SuiteCisionMuck Rack

Company Brief

Burson

Industry: Professional Services

Website