NTT

2 weeks ago

Senior Partner Alliances Marketing Specialist

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Last checked: 21 hours agoStatus: Live

Job Summary

Own and optimize partner/alliances marketing initiatives by building joint strategies and executing multi-year annual marketing plans. Plan and run co-marketing campaigns, demand generation, and joint events that strengthen brand visibility and drive lead generation. Create partner-aligned content and manage marketing collateral, while using marketing automation, CRM, and analytics to track performance and measure ROI across initiatives.

Location: Mumbai

Workplace: Hybrid

Employment Type: Full time

Job Function: Business Development & Partnerships

Seniority: Mid level

Key Responsibilities

•Collaborate with partner companies to develop joint marketing strategies and plans aligned to both organizations’ goals.
•Plan, coordinate, and execute alliances partner annual and/or multi-year strategic marketing plans supporting business development agreements.
•Develop and run joint marketing campaigns and demand generation activities, including content such as collateral, whitepapers, webinars, and presentations.
•Organize and participate in joint events, seminars, workshops, and webinars highlighting combined capabilities.
•Use marketing automation platforms and CRM systems to manage joint marketing efforts, track engagement, analyze campaign performance, and measure ROI.

Key Requirements

•Advanced proficiency in marketing disciplines including campaign planning, content creation, and lead generation.
•Advanced project management skills to coordinate and execute joint marketing initiatives within timelines and budgets.
•Excellent written and verbal communication skills to articulate partnership value propositions and marketing messages.
•Ability to analyze marketing data and metrics to measure success of joint initiatives and optimize strategies.
•Advanced experience in marketing roles, especially in B2B marketing, alliance/partner marketing, and joint campaign execution and measurement.

Experience:B2B marketingPartner marketingIT services

Education:Bachelor's in Marketing, Business, Communications (or a related field)

Skills:CommunicationProject managementCollaborationData analysisCreative thinking

Certifications:Partner managementMarketing automation platforms

Tech Stack:HubSpotMarketCRMMarketing automationAnalytics tools

Company Brief

NTT

Dimension Data, operating under NTT Ltd, provides managed IT services, cloud and data center solutions, networking, cybersecurity, and digital transformation services to enterprise customers worldwide.

Industry: Professional Services

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Valuation: Public Company (Market Cap in USD)

Headquarters: London, United Kingdom

Founded: 1983

Website LinkedIn

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NTT