Director, Product Management — Campaign Brief Agent

Salesforce
San Francisco
Workplace: OnsiteFull timeUSD 197,300 - 313,700 annuallyFunction: Executive & General ManagementExperience: 8+ yearsSkills: ["Systems thinking","Customer-centric mindset","Execution leadership","Communication & influence","Prioritization & tradeoffs"]

Lead the product vision and roadmap for an AI-powered Campaign Brief Agent that helps marketers initiate and plan campaigns. Own the end-to-end lifecycle from ideation and technical scoping through launch and iteration, defining interaction/delegation models with downstream specialized agents. Set standards for performance, reliability, safety, and brand-safe outputs, and use customer interviews and engagement/performance metrics to drive measurable growth and revenue impact.

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FursaFursa
Salesforce
Salesforce
1 week ago

Director, Product Management — Campaign Brief Agent

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Source: Company careers pageValidated by: Fursa AI
Last checked: 16 hours agoStatus: Live

Job Summary

Lead the product vision and roadmap for an AI-powered Campaign Brief Agent that helps marketers initiate and plan campaigns. Own the end-to-end lifecycle from ideation and technical scoping through launch and iteration, defining interaction/delegation models with downstream specialized agents. Set standards for performance, reliability, safety, and brand-safe outputs, and use customer interviews and engagement/performance metrics to drive measurable growth and revenue impact.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Director level

Key Responsibilities

  • •Define the vision and roadmap for the Campaign Brief Agent that orchestrates and delegates tasks to downstream specialized agents.
  • •Translate business goals (e.g., retention vs. awareness) into agent interaction models and subscriber-centric campaign strategies with cross-functional partners.
  • •Own the end-to-end product lifecycle from ideation and technical scoping through launch and continuous iteration, including delegation between agents.
  • •Define standards for agent performance, reliability, safety, and guardrails to ensure high-quality, brand-safe campaign assets.
  • •Conduct customer interviews, analyze campaign performance and competitive landscape data, and monitor metrics to identify needs and drive continuous improvement.
Travel: Low travel

Pay and Benefits

Salary: USD 197,300 - 313,700 annually
Perks:MedicalDentalVisionHealth InsuranceParental LeaveLife InsuranceDisability Insurance401kEquity

Key Requirements

  • •8+ years owning end-to-end product development in complex, data-driven systems, ideally in messaging, marketing tech, or personalization platforms.
  • •Ability to design multi-agent architectures, orchestration models, and delegation logic at scale.
  • •Strong data fluency with behavioral signals, engagement/fatigue models, and targeting logic, working effectively with data scientists.
  • •Customer-centric mindset with empathy for message recipients and internal teams relying on the platform (marketers, compliance, operations).
  • •Proven execution leadership driving projects from concept through launch with cross-functional partners (engineering, data science, compliance, marketing).
Experience:8+ yearsMessagingMarketing techPersonalization platforms
Skills:Systems thinkingCustomer-centric mindsetExecution leadershipCommunication & influencePrioritization & tradeoffs
Tech Stack:AIMulti-agent architecturesOrchestration modelsMessaging APIs

Company Brief

Salesforce
Provides a leading cloud-based customer relationship management (CRM) platform with sales, service, marketing, analytics, and integration tools that empower businesses to manage customer relationships and digital transformation at scale.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 1999
Glassdoor
Glassdoor: 4.1
WebsiteLinkedInGlassdoor