1 day ago

Senior Product Manager - Lead Ads - GMPT (Mandarin Speaker)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Lead the development and optimization of lead ads features within TikTok Ads Manager, improving the lead ads creation workflow, user journey, and downstream lead management. Own frontend lead management experiences such as native Lead Centers, CRM integrations, and lead routing to boost advertiser ROI. Use data, A/B testing, and customer feedback to drive iterative product decisions, while partnering across Engineering, Design, Data Science, Product Marketing, and Sales. Requires strong lead generation domain expertise and Mandarin fluency.

Location: San Jose

Employment Type: Full time

Job Function: Product Management

Seniority: Director level

Key Responsibilities

•Lead development and optimization of lead ads features within TikTok Ads Manager, improving lead creation workflow and downstream lead management.
•Analyze key Lead Generation verticals to generate insights, identify advertiser challenges, and translate them into product strategies.
•Design and enhance frontend lead management capabilities including native Lead Centers, CRM integrations, and lead routing experiences.
•Track and analyze product metrics, conduct A/B testing, and use customer feedback to inform decisions and iterate.
•Collaborate with Engineering, Design, Data Science, Product Marketing, and Sales to define roadmaps and objectives aligned with performance advertisers.

Key Requirements

•BA/BS degree or above.
•5+ years of experience as a Product Manager, managing full product lifecycles and driving prioritization.
•5+ years building and launching ad interfaces, performance ads platforms, or enterprise-facing SaaS products.
•Strong knowledge of online advertising for lead generation, conversion optimization, and bidding strategies.
•Fluency in English and Mandarin; proficiency in Mandarin to engage with Chinese-speaking partners and stakeholders.

Experience:5+ yearsAdvertisingLead generationPerformance adsSaaS

Education:Bachelor's

Skills:Data-drivenProblem-solvingAnalytical skillsCross-functional collaboration

Languages:EnglishMandarin

Tech Stack:A/B testingCRM integrationsTikTok Ads ManagerSalesforceHubSpot

Company Brief

TikTok

Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn

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TikTok

1 day ago

Senior Product Manager - Lead Ads - GMPT (Mandarin Speaker)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Location: San Jose

Employment Type: Full time

Job Function: Product Management

Seniority: Director level

Key Responsibilities

•Lead development and optimization of lead ads features within TikTok Ads Manager, improving lead creation workflow and downstream lead management.
•Analyze key Lead Generation verticals to generate insights, identify advertiser challenges, and translate them into product strategies.
•Design and enhance frontend lead management capabilities including native Lead Centers, CRM integrations, and lead routing experiences.
•Track and analyze product metrics, conduct A/B testing, and use customer feedback to inform decisions and iterate.
•Collaborate with Engineering, Design, Data Science, Product Marketing, and Sales to define roadmaps and objectives aligned with performance advertisers.

Key Requirements

•BA/BS degree or above.
•5+ years of experience as a Product Manager, managing full product lifecycles and driving prioritization.
•5+ years building and launching ad interfaces, performance ads platforms, or enterprise-facing SaaS products.
•Strong knowledge of online advertising for lead generation, conversion optimization, and bidding strategies.
•Fluency in English and Mandarin; proficiency in Mandarin to engage with Chinese-speaking partners and stakeholders.

Experience:5+ yearsAdvertisingLead generationPerformance adsSaaS

Education:Bachelor's

Skills:Data-drivenProblem-solvingAnalytical skillsCross-functional collaboration

Languages:EnglishMandarin

Tech Stack:A/B testingCRM integrationsTikTok Ads ManagerSalesforceHubSpot

Company Brief

TikTok

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn