Product Marketing Lead (Executive Briefing Program)

Celonis
Munich
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Writing","Editing","Project management","Stakeholder alignment","Business acumen"]

Design AI-native executive briefing experiences that turn complex process intelligence into compelling, multisensory stories for C-suite leaders. Own the narrative and creative vision across showcases, speaker sessions, and a living catalog that stays current with product and go-to-market shifts. Build an AI-assisted content engine that drafts and personalizes in real time, partner with creative technologists and agencies on immersive AR/VR and interactive visualization, and measure engagement to continually optimize pipeline impact.

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FursaFursa
Celonis
Celonis
3 days ago

Product Marketing Lead (Executive Briefing Program)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 7 hours agoStatus: Live

Job Summary

Design AI-native executive briefing experiences that turn complex process intelligence into compelling, multisensory stories for C-suite leaders. Own the narrative and creative vision across showcases, speaker sessions, and a living catalog that stays current with product and go-to-market shifts. Build an AI-assisted content engine that drafts and personalizes in real time, partner with creative technologists and agencies on immersive AR/VR and interactive visualization, and measure engagement to continually optimize pipeline impact.
Location: Munich
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Craft a bold executive narrative that brings the product and company vision to life for C-suite audiences.
  • •Build an AI-assisted content engine that drafts, personalizes, and adapts each briefing in real time based on industry, process data, and priorities.
  • •Design cinematic, immersive assets across presentations, messaging frameworks, scripts, and interactive multimedia experiences.
  • •Own the living catalog and session curation process, ensuring briefings stay current and follow a coherent narrative arc across sessions.
  • •Collaborate with sales leadership, product marketing, and experts to enable speakers, track engagement/feedback, and iterate based on measurable pipeline and deal velocity impact.

Pay and Benefits

Perks:RsusPaid LeaveParental LeaveLearning BudgetHealth InsuranceGym Membership

Key Requirements

  • •6+ years in content strategy, experience design, executive communications, or product marketing within B2B technology.
  • •Proven experience designing high-stakes executive events, immersive experiences, or briefing programs.
  • •Hands-on experience with experiential/immersive marketing, interactive storytelling, or emerging tech (AR/VR, spatial computing, interactive data visualization).
  • •Exceptional writing and editing skills to distill complex technical concepts into clear executive narratives.
  • •Fluent with generative AI tools to create, personalize, and accelerate experiences in real time.
Experience:B2B technology
Skills:WritingEditingProject managementStakeholder alignmentBusiness acumen
Languages:English
Tech Stack:Generative AIAI-assisted contentInteractive data visualizationAR/VRSpatial computingMultimediaHaptic

Company Brief

Celonis
Provides cloud-based process mining and execution management software that helps organizations visualize, analyze, and optimize business processes to improve efficiency, reduce costs, and accelerate operational transformation across enterprise systems.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Munich, Germany
Founded: 2011
WebsiteLinkedIn