2 days ago

Product Marketing Manager- Core Ads - Global Business Solutions - London

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Own go-to-market strategy and product adoption for TikTok’s advertising solutions across EUI with a vertical-first lens. Lead in-market activations and programs to drive product education, client adoption, and revenue growth. Partner with Sales, GMPT, HQ PMMs, and cross-functional stakeholders to turn market and vertical insights into actionable recommendations and influence roadmap discussions. Build sales enablement through product education and use pilots and experimentation to unlock incremental opportunities.

Location: London

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own go-to-market strategy and product adoption for TikTok’s advertising solutions across EUI markets, using a vertical-first approach
•Design and execute in-market activations and programs to accelerate adoption and revenue growth
•Partner with Sales to understand client pain points and vertical needs, and use market insights to shape scalable recommendations
•Collaborate cross-functionally to develop GTM narratives and product recommendations, and act as the voice of the market into Product roadmap discussions
•Develop sales enablement through a sales education strategy and lead pilots/tests/innovation to unlock incremental revenue streams

Key Requirements

•Experience in product marketing or client solutions within digital advertising, tech, or media
•Strong data acumen to translate data into insights and inform strategic decisions
•Proven ability to prioritise and simplify GTM efforts for maximum business impact
•Excellent storytelling, presentation, and stakeholder management skills
•Ability to drive alignment across Sales, Product, Operations, and Strategy in fast-moving environments

Experience:Digital advertisingProduct marketingClient solutionsTechMediaPerformance marketingCommerce

Skills:Self-motivationPrioritisationCommunicationInfluencingCross-functional collaboration

Company Brief

TikTok

Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn

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TikTok

2 days ago

Product Marketing Manager- Core Ads - Global Business Solutions - London

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Location: London

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own go-to-market strategy and product adoption for TikTok’s advertising solutions across EUI markets, using a vertical-first approach
•Design and execute in-market activations and programs to accelerate adoption and revenue growth
•Partner with Sales to understand client pain points and vertical needs, and use market insights to shape scalable recommendations
•Collaborate cross-functionally to develop GTM narratives and product recommendations, and act as the voice of the market into Product roadmap discussions
•Develop sales enablement through a sales education strategy and lead pilots/tests/innovation to unlock incremental revenue streams

Key Requirements

•Experience in product marketing or client solutions within digital advertising, tech, or media
•Strong data acumen to translate data into insights and inform strategic decisions
•Proven ability to prioritise and simplify GTM efforts for maximum business impact
•Excellent storytelling, presentation, and stakeholder management skills
•Ability to drive alignment across Sales, Product, Operations, and Strategy in fast-moving environments

Experience:Digital advertisingProduct marketingClient solutionsTechMediaPerformance marketingCommerce

Skills:Self-motivationPrioritisationCommunicationInfluencingCross-functional collaboration

Company Brief

TikTok

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn