Creator Ecosystem Development Strategist (TikTok Shop, Malaysia)

TikTok
Kuala Lumpur
Full timeFunction: Administration & Executive AssistanceExperience: 3+ yearsEducation: bachelorsSkills: ["Structured thinking","Problem-solving","Analytical thinking","Communication","Collaboration"]

Drive strategy for TikTok Shop’s Malaysia creator ecosystem by identifying high-potential creator segments and optimizing creator supply across recruitment, activation, and growth. Partner with category, creator management, product, analytics, and operations to improve matching efficiency and analyze conversion across commerce scenarios. Translate complex business problems into actionable operating plans, evaluate monetization and incentives with profitability in mind, and execute cross-functional initiatives end-to-end.

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FursaFursa
TikTok
TikTok
1 month ago

Creator Ecosystem Development Strategist (TikTok Shop, Malaysia)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 22 hours agoStatus: Live

Job Summary

Drive strategy for TikTok Shop’s Malaysia creator ecosystem by identifying high-potential creator segments and optimizing creator supply across recruitment, activation, and growth. Partner with category, creator management, product, analytics, and operations to improve matching efficiency and analyze conversion across commerce scenarios. Translate complex business problems into actionable operating plans, evaluate monetization and incentives with profitability in mind, and execute cross-functional initiatives end-to-end.
Location: Kuala Lumpur
Employment Type: Full time
Job Function: Administration & Executive Assistance

Key Responsibilities

  • •Identify high-potential creator segments using data analysis and cohort-based insights, and optimize creator supply structure.
  • •Iterate creator recruitment, activation, and growth strategies to improve participation and operating activity.
  • •Partner across teams to improve matching efficiency across creators, products, campaigns, and business scenarios.
  • •Analyze conversion performance across live streaming, short-form video, and other commerce scenarios; derive repeatable operating recommendations.
  • •Translate strategic priorities into actionable operating plans and execute cross-functional initiatives, including incentive and monetization strategy evaluation with profitability in mind.

Key Requirements

  • •Bachelor’s degree or above with 3+ years of experience in internet, e-commerce, content platforms, or strategy/operations roles.
  • •Strong structured thinking and problem-solving skills to form clear judgment in complex business environments.
  • •Strong data sensitivity and analytical capability to generate rigorous insights and recommendations from data.
  • •Strong communication and collaboration skills to drive progress across cross-functional stakeholders.
  • •Strong interest in content commerce, creator ecosystems, or platform operations with willingness to deeply understand business processes and operating logic.
Experience:3+ yearsInternetE-commerceContent platformsStrategy/operations
Education:Bachelor's
Skills:Structured thinkingProblem-solvingAnalytical thinkingCommunicationCollaboration

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn