Back Market

1 month ago

Product Marketing Manager, Extended Services Programs

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 6 hours agoStatus: Live

Job Summary

Own the positioning and GTM playbook for Back Market’s Extended Services Programs, shaping messaging and cross-functional collaboration to drive adoption and long-term customer loyalty. Collaborate with Product, Brand, PR, and Data teams to inform roadmaps and track launch performance in a fast-paced, mission-driven environment.

Location: London

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own the full positioning and go-to-market playbook for Extended Services Programs, making sure every customer touchpoint tells a clear, compelling story that turns curiosity into commitment.
•Design and orchestrate GTM strategies in lockstep with Product and Marketing Ops to maximize launch impact and drive lasting adoption.
•Craft product narratives with Brand and PR that connect real customer pain points to the solutions we provide consistently, across the year.
•Partner with Product Managers to influence roadmaps, close product gaps, and spot innovation opportunities before the competition does.
•Ensure every customer touchpoint — pre- to post-purchase — aligns with our positioning, messaging, and brand guidelines.

Pay and Benefits

Perks:Hybrid Work

Key Requirements

•Proven experience in product marketing, including launching B2C products into market.
•Exceptional writing and communication skills in English.
•A customer-first instinct: you always build from the outside in.
•Comfort with data and metrics; you use numbers to tell stories and make decisions.
•A track record of building trust and collaborating across functions at pace.

Experience:E-commerceMarketplaceConsumer electronicsSustainability

Skills:CommunicationCollaborationProblem-solvingPrioritization

Languages:English

Tech Stack:FigmaAmplitude

Company Brief

Back Market

Online marketplace selling refurbished electronics (smartphones, laptops, tablets, appliances) aiming to make renewed tech trustworthy, affordable and sustainable across multiple countries.

Industry: Online Marketplaces

Company Size: Large (251 to 1,000 employees)

Revenue: USD 100M to 250M

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series E+

Headquarters: Paris, France

Founded: 2014

Glassdoor: 4.0

Website LinkedIn Glassdoor

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Back Market

1 month ago

Product Marketing Manager, Extended Services Programs

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 6 hours agoStatus: Live

Job Summary

Location: London

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own the full positioning and go-to-market playbook for Extended Services Programs, making sure every customer touchpoint tells a clear, compelling story that turns curiosity into commitment.
•Design and orchestrate GTM strategies in lockstep with Product and Marketing Ops to maximize launch impact and drive lasting adoption.
•Craft product narratives with Brand and PR that connect real customer pain points to the solutions we provide consistently, across the year.
•Partner with Product Managers to influence roadmaps, close product gaps, and spot innovation opportunities before the competition does.
•Ensure every customer touchpoint — pre- to post-purchase — aligns with our positioning, messaging, and brand guidelines.

Pay and Benefits

Perks:Hybrid Work

Key Requirements

•Proven experience in product marketing, including launching B2C products into market.
•Exceptional writing and communication skills in English.
•A customer-first instinct: you always build from the outside in.
•Comfort with data and metrics; you use numbers to tell stories and make decisions.
•A track record of building trust and collaborating across functions at pace.

Experience:E-commerceMarketplaceConsumer electronicsSustainability

Skills:CommunicationCollaborationProblem-solvingPrioritization

Languages:English

Tech Stack:FigmaAmplitude

Company Brief

Back Market

Online marketplace selling refurbished electronics (smartphones, laptops, tablets, appliances) aiming to make renewed tech trustworthy, affordable and sustainable across multiple countries.

Industry: Online Marketplaces

Company Size: Large (251 to 1,000 employees)

Revenue: USD 100M to 250M

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series E+

Headquarters: Paris, France

Founded: 2014

Glassdoor: 4.0

Website LinkedIn Glassdoor