Product Marketing Lead, ChatGPT Work

OpenAI
San Francisco
Workplace: HybridFull timeUSD 284,000 - 315,000 annuallyFunction: Marketing & GrowthSkills: ["Positioning","Writing","Storytelling","Analytical judgment","Cross-functional collaboration","Leadership through influence","Customer empathy"]

Own the product marketing strategy, narrative, and go-to-market priorities for ChatGPT Work. Shape the category and portfolio, define positioning and competitive strategy, and translate capabilities into customer workflows, demos, stories, and programs across web, desktop, mobile, and connected tools. Drive adoption from first useful task through sustained team usage, using customer research, usage data, and field feedback to inform product, packaging, and enterprise readiness.

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FursaFursa
OpenAI
OpenAI
4 days ago

Product Marketing Lead, ChatGPT Work

āœ“ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Own the product marketing strategy, narrative, and go-to-market priorities for ChatGPT Work. Shape the category and portfolio, define positioning and competitive strategy, and translate capabilities into customer workflows, demos, stories, and programs across web, desktop, mobile, and connected tools. Drive adoption from first useful task through sustained team usage, using customer research, usage data, and field feedback to inform product, packaging, and enterprise readiness.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • ā€¢Own the ChatGPT Work product marketing strategy, including audience, market opportunity, positioning, competitive strategy, and go-to-market priorities.
  • ā€¢Build a differentiated product narrative explaining what ChatGPT Work enables, when to use it, how it differs from chat, and how it complements Codex and other products.
  • ā€¢Lead portfolio execution across launches and sustained adoption, ensuring education, activation, recurring usage, and demand continue between launches.
  • ā€¢Translate product capabilities into customer workflows via examples, demos, stories, and programs across web, desktop, mobile, connected tools, and AI-assisted work.
  • ā€¢Measure impact on customer behavior using indicators such as adoption, activation, repeat usage, retention, team penetration, customer preference, and business impact.
Travel: Low travel

Pay and Benefits

Salary: USD 284,000 - 315,000 annually
Equity and Bonus:Equity

Key Requirements

  • ā€¢12+ years of experience in product marketing, product strategy, or closely related go-to-market leadership, with ownership of complex software, platform, or AI products.
  • ā€¢A strong track record defining product and category strategy, not just executing launches or producing assets.
  • ā€¢Experience bringing products to market across self-serve and enterprise motions, including how individual usage becomes team adoption.
  • ā€¢Exceptional positioning, writing, and storytelling skills to make sophisticated technology concrete for professional users and executive buyers.
  • ā€¢Demonstrated success partnering closely with Product and Engineering to clarify tradeoffs and turn customer insight into better decisions.
Skills:PositioningWritingStorytellingAnalytical judgmentCross-functional collaborationLeadership through influenceCustomer empathy

Company Brief

OpenAI
Develops and deploys advanced generative AI models (including ChatGPT and DALLĀ·E) and AI infrastructure, providing APIs and consumer products to accelerate safe AGI for broad benefit.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Hectocorn (USD 100B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.4
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