Thought Leadership & Content Director

Salesforce
Texas
Workplace: RemoteFull timeFunction: Content & Editorial (Writing/Editing)Experience: 10+ yearsSkills: ["Editorial judgment","Leadership","Strategic thinking","Storytelling","Communication"]

Lead Slack’s Director of Thought Leadership & Content Strategy to translate platform narratives into market-defining content. Own anchor thought leadership (whitepapers, trend reports, POV pieces), drive content for major product launches, and fuel comms and analyst relations. Shape Slack’s digital presence with web partners, support executive thought leadership, and build a small team of senior content and web PMMs from the ground up to establish editorial standards and quality benchmarks.

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Salesforce
Salesforce
16 hours ago

Thought Leadership & Content Director

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Last checked: 16 hours agoStatus: Live

Job Summary

Lead Slack’s Director of Thought Leadership & Content Strategy to translate platform narratives into market-defining content. Own anchor thought leadership (whitepapers, trend reports, POV pieces), drive content for major product launches, and fuel comms and analyst relations. Shape Slack’s digital presence with web partners, support executive thought leadership, and build a small team of senior content and web PMMs from the ground up to establish editorial standards and quality benchmarks.
Location: Texas
Workplace: Remote
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Director level

Key Responsibilities

  • •Translate Slack’s platform narrative into content that engages the market and shapes how the industry thinks about AI and the future of work.
  • •Write and produce anchor thought leadership such as whitepapers, trend reports, narrative essays, and POV pieces.
  • •Own content for major product launches, turning messaging into content that earns attention and drives pipeline.
  • •Fuel comms and analyst relations with story angles, briefing narratives, and POV frameworks.
  • •Build and lead the team, setting editorial standards, voice guidelines, and content quality benchmarks.

Pay and Benefits

Perks:MedicalDentalVisionHealth InsurancePaid ParentalLife InsuranceDisability Insurance401kEquityTime Off

Key Requirements

  • •10+ years in content strategy, product marketing, or editorial leadership with a portfolio showing strategic thinking and exceptional writing.
  • •Proven experience building and leading high-performing content teams.
  • •Experience translating complex product narratives into market-facing content and driving outcomes (e.g., perception shifts, pipeline, press).
  • •Deep comfort working from existing messaging architecture to produce strong, non-generic content.
  • •End-to-end ownership of content strategy for major product or GTM moments; strong editorial judgment.
Experience:10+ yearsAIEnterprise softwareFuture of work
Skills:Editorial judgmentLeadershipStrategic thinkingStorytellingCommunication

Company Brief

Salesforce
Provides a leading cloud-based customer relationship management (CRM) platform with sales, service, marketing, analytics, and integration tools that empower businesses to manage customer relationships and digital transformation at scale.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 1999
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