Regional Category Manager - GTM

Stanley Black & Decker
Florida
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Communication","Strategic planning","Cross-functional leadership","Collaboration"]

Own the regional category strategy aligned to global portfolio direction, including assortment, pricing, SKU lifecycle decisions, and rationalization to drive profitable growth. Lead category lifecycle management, define go-to-market choices across channels and trade, and ensure successful commercialization of new product launches. Use market and customer insights to evaluate performance, identify growth opportunities, and build business cases. Collaborate cross-functionally to translate strategy into execution.

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Stanley Black & Decker
Stanley Black & Decker
1 week ago

Regional Category Manager - GTM

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Last checked: 19 hours agoStatus: Live

Job Summary

Own the regional category strategy aligned to global portfolio direction, including assortment, pricing, SKU lifecycle decisions, and rationalization to drive profitable growth. Lead category lifecycle management, define go-to-market choices across channels and trade, and ensure successful commercialization of new product launches. Use market and customer insights to evaluate performance, identify growth opportunities, and build business cases. Collaborate cross-functionally to translate strategy into execution.
Location: Florida
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Set regional category direction aligned to global portfolio strategy, including assortment, pricing, promotions, and SKU vitality decisions.
  • •Own portfolio and lifecycle decisions such as product mix optimization and margin improvement initiatives.
  • •Define go-to-market choices across channels, trade strategy, and commercial priorities.
  • •Lead product launch readiness and execution to ensure successful commercialization of innovation.
  • •Analyze market trends, customer needs, and competitive activity to inform category decisions and growth opportunities.

Pay and Benefits

Perks:Health InsuranceDentalLife InsuranceVisionWellness StipendDisabilityRetirement BenefitsPaid Leave

Key Requirements

  • •Category and portfolio strategy experience.
  • •Experience managing product innovation and launch execution.
  • •Brand strategy and commercial execution experience.
  • •Ability to use data analysis and generate insights to guide decisions.
  • •Strong communication and strategic planning skills with cross-functional leadership.
Skills:CommunicationStrategic planningCross-functional leadershipCollaboration

Company Brief

Stanley Black & Decker
Designs and manufactures hand tools, power tools, storage products, and industrial equipment for professional, industrial, and consumer customers. The company also provides engineered fastening, security, and infrastructure solutions through a portfolio of well-known brands.
Industry: Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New Britain, United States
Founded: 2010
Glassdoor
Glassdoor: 3.5
Website