Marketing & Lending Product Director

American Express
Mexico City
Workplace: HybridFull timeFunction: Product ManagementSkills: ["Strategic thinking","Learning agility","Analytical skills","Make quick decision","Result driven","Innovation","Effective communication","Collaboration","Lead with external perspective","Build the best team"]

Lead digital sales for lending on charge products, driving continuous channel growth and optimizing conversion. Oversee credit card communication and marketing, defining messaging, campaigns, and positioning to increase adoption and usage. Own the end-to-end installment plans (MSI) strategy across products, including execution, performance monitoring, and holistic optimization. Collaborate with cross-functional teams across risk, finance, pricing, servicing, compliance, and other partners to deliver revenue, PTI, and customer experience outcomes.

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FursaFursa
American Express
American Express
1 day ago

Marketing & Lending Product Director

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Source: Company careers pageValidated by: Fursa AI
Last checked: 22 hours agoStatus: Live

Job Summary

Lead digital sales for lending on charge products, driving continuous channel growth and optimizing conversion. Oversee credit card communication and marketing, defining messaging, campaigns, and positioning to increase adoption and usage. Own the end-to-end installment plans (MSI) strategy across products, including execution, performance monitoring, and holistic optimization. Collaborate with cross-functional teams across risk, finance, pricing, servicing, compliance, and other partners to deliver revenue, PTI, and customer experience outcomes.
Location: Mexico City
Workplace: Hybrid
Employment Type: Full time
Job Function: Product Management
Seniority: Director level

Key Responsibilities

  • •Own credit card communication strategy to articulate value proposition, enhance loyalty, and drive customer engagement and spend.
  • •Lead FCR generator initiatives (including revolvers, DYP, and Plan N) and manage Plan N strategy across ICS products.
  • •Provide NPD marketing workstream leadership and support internal/external audits related to credit cards.
  • •Lead lending management actions and projects, including charge structured plans channels, eligibility, customer experience, and pricing.
  • •Oversee digital sales channels for DYP, including performance management, conversion optimization, and revenue growth through higher plan penetration and larger average plan sizes.

Pay and Benefits

Perks:Health InsuranceDentalVisionLife InsuranceDisability BenefitsAnnual BonusParental LeaveRetirementCounseling Support

Key Requirements

  • •Strategic thinking and strong analytical skills to inform campaigns, offers, pricing, and customer satisfaction decisions.
  • •Demonstrated ability to drive revenue growth through high-quality sales execution and conversion optimization.
  • •Experience leading digital sales channels (e.g., performance management) and increasing user penetration and plan adoption.
  • •Capability to lead marketing and communication strategy for credit card product messaging, campaigns, and positioning.
  • •Ability to lead cross-functional initiatives across risk, finance, pricing, servicing, compliance, and related teams.
Skills:Strategic thinkingLearning agilityAnalytical skillsMake quick decisionResult drivenInnovationEffective communicationCollaborationLead with external perspectiveBuild the best team
Languages:English

Company Brief

American Express
Provides global payment, credit, and travel-related financial services for consumers and businesses. Best known for its charge and credit cards, merchant payment network, and premium customer rewards and servicing.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York City, United States
Founded: 1850
WebsiteLinkedIn