Global Influencer Lead

Anheuser-Busch InBev
New York
Workplace: OnsiteFull timeUSD 165,000 - 185,000Function: Administration & Executive AssistanceSkills: ["Stakeholder management","Communication","Prioritization","Organization","Ownership"]

Build, scale, and evolve AB InBev’s global influencer marketing capabilities across governance, technology, measurement, enablement, and market adoption. Partner with cross-functional teams and the in-house agency to establish standards and training, strengthen influencer intelligence through platform and vendor partnerships, and drive data-informed influencer performance reporting. Serve as a subject matter expert on the influencer economy, translating emerging trends into actionable recommendations for long-term relevance.

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Anheuser-Busch InBev
Anheuser-Busch InBev
2 days ago

Global Influencer Lead

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Last checked: 15 hours agoStatus: Live

Job Summary

Build, scale, and evolve AB InBev’s global influencer marketing capabilities across governance, technology, measurement, enablement, and market adoption. Partner with cross-functional teams and the in-house agency to establish standards and training, strengthen influencer intelligence through platform and vendor partnerships, and drive data-informed influencer performance reporting. Serve as a subject matter expert on the influencer economy, translating emerging trends into actionable recommendations for long-term relevance.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance

Key Responsibilities

  • •Build and scale frameworks, tools, training programs, and playbooks to strengthen influencer marketing capabilities across global brands
  • •Evolve AB InBev’s influencer governance framework to ensure scalable processes and effective best practices
  • •Optimize influencer intelligence by evaluating the tech stack and building partnerships with platforms, agencies, and creator tools
  • •Establish and evolve standards for influencer performance measurement, reporting, and operational effectiveness
  • •Provide thought leadership on the influencer economy and translate industry shifts into actionable guidance for future capabilities and partnerships

Pay and Benefits

Salary: USD 165,000 - 185,000
Perks:Health InsuranceDentalFertility Benefits401kParental LeavePaid Leave

Key Requirements

  • •Experience in influencer/creator marketing, social marketing, digital strategy, marketing technology, and/or related fields
  • •Demonstrated experience building and scaling processes, frameworks, or enablement programs
  • •Experience driving organizational change initiatives and team adoption
  • •Experience with influencer management, measurement, and intelligence platforms
  • •Experience working across global and local market teams
Experience:Influencer marketingCreator marketingDigital strategyMarketing technology
Skills:Stakeholder managementCommunicationPrioritizationOrganizationOwnership
Languages:English

Company Brief

Anheuser-Busch InBev
A global brewer producing, distributing, and marketing beer and other beverages across hundreds of brands, including Budweiser, Stella Artois and Corona. Operates a vast global supply chain and retail network serving consumers worldwide.
Industry: Food & Beverage
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Leuven, Belgium
Founded: 2008
WebsiteLinkedIn