Senior Product Marketing Manager

Coder
United States
Workplace: RemoteFull timeUSD 131,000 - 201,000 annuallyFunction: Marketing & GrowthSkills: ["Writing","Communication","Prioritization","Context-switching","Self-sufficiency"]

Own go-to-market messaging and sales enablement for Coder, translating technical capabilities into persuasive narratives for both technical and non-technical audiences. Build sales plays, battle cards, decks, and competitive assets with developer and platform engineering stakeholders, and develop enablement content aligned to product updates and positioning changes. Create high-impact written content and lead customer/partner webinars, while supporting field events and conferences to drive pipeline and deal velocity.

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Coder
Coder
6 days ago

Senior Product Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Own go-to-market messaging and sales enablement for Coder, translating technical capabilities into persuasive narratives for both technical and non-technical audiences. Build sales plays, battle cards, decks, and competitive assets with developer and platform engineering stakeholders, and develop enablement content aligned to product updates and positioning changes. Create high-impact written content and lead customer/partner webinars, while supporting field events and conferences to drive pipeline and deal velocity.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Craft sales narratives, decks, battle cards, and competitive assets that communicate Coder’s value.
  • •Build targeted sales plays to accelerate pipeline and deal velocity in collaboration with AEs and SEs.
  • •Equip the field to lead conversations on developer experience, cloud security, and cost optimization with technical and executive buyers.
  • •Translate technical capabilities into customer value and develop enablement materials aligned to product updates and positioning shifts.
  • •Create and lead customer/partner webinars and high-quality content (decks, blogs, case studies, whitepapers) while attending industry conferences and field events.

Pay and Benefits

Salary: USD 131,000 - 201,000 annually
Equity and Bonus:Equity

Key Requirements

  • •5+ years of experience in product marketing focused on sales enablement.
  • •Experience in developer tooling, cloud platforms, or DevOps technologies, with understanding of the SDLC.
  • •Strong communication skills to simplify complex topics for technical and executive audiences.
  • •Proven ability to create high-quality sales and marketing materials such as sales decks, battle cards, competitive positioning guides, and whitepapers.
  • •Experience with enterprise buyers and ability to sell to both technical and business stakeholders.
Experience:Developer toolingCloud platformsDevOpsDeveloper experienceEnterprise sales
Skills:WritingCommunicationPrioritizationContext-switchingSelf-sufficiency
Tech Stack:Cloud-nativeDevOpsSDLCAI coding agentsOpen-sourceCDEsTerraformKubernetes

Company Brief

Coder
Provides self-hosted cloud development environments and enterprise tooling that centralize developer workspaces, improving security, onboarding, and developer productivity for organizations.
Industry: Developer Tools
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Funding: Series B
Headquarters: Austin, United States
Founded: 2017
Glassdoor
Glassdoor: 4.4
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