Adidas

13 hours ago

Sr. Manager CTC Football

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Lead the seasonal CTC Football planning process by connecting global football brand strategy to local marketplace execution. Define local category direction using consumer insights, football culture, and market trends, and translate global concepts and product franchises into commercially impactful plans. Partner across brand activation, sports marketing, merchandising, sales/key accounts, and DTC to ensure consistent execution across retail and eCommerce, supported by data-driven performance monitoring and post-season recommendations.

Location: São Paulo

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Lead the seasonal CTC planning process for the Football category and ensure alignment between global, market, and channel priorities.
•Translate global football strategies, seasonal concepts, product franchises, and key moments into locally relevant marketplace plans.
•Define local category direction using consumer insights, football culture, market trends, commercial priorities, and competitive dynamics.
•Partner with merchandising and range architecture to develop consumer-focused, channel-appropriate product assortments.
•Collaborate across brand activation, sports marketing, sales/key accounts, and DTC to deliver consistent execution across all consumer touchpoints, then monitor performance and provide post-season recommendations.

Key Requirements

•University degree in Marketing, Business Administration, Sports Management, or a related field.
•7+ years of experience in product marketing, category management, brand management, merchandising, CTC, or related functions.
•Strong knowledge of product marketing, category management, go-to-market planning, and marketplace execution.
•Demonstrated ability to lead strategic projects and work with local, regional, and global stakeholders.
•Fluency in English, both written and spoken.

Experience:7+ yearsSportsFootballConsumer goods

Education:

Skills:Strategic thinkingStakeholder managementCommunicationLeadershipData-driven mindset

Languages:English

Company Brief

Adidas

Global sportswear company designing, manufacturing, and selling athletic footwear, apparel, and accessories. Serves consumers and athletes through branded products, direct-to-consumer retail, and wholesale channels worldwide.

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Herzogenaurach, Germany

Founded: 1949

Glassdoor: 3.8

Website LinkedIn Glassdoor

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Adidas

13 hours ago

Sr. Manager CTC Football

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Location: São Paulo

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Lead the seasonal CTC planning process for the Football category and ensure alignment between global, market, and channel priorities.
•Translate global football strategies, seasonal concepts, product franchises, and key moments into locally relevant marketplace plans.
•Define local category direction using consumer insights, football culture, market trends, commercial priorities, and competitive dynamics.
•Partner with merchandising and range architecture to develop consumer-focused, channel-appropriate product assortments.
•Collaborate across brand activation, sports marketing, sales/key accounts, and DTC to deliver consistent execution across all consumer touchpoints, then monitor performance and provide post-season recommendations.

Key Requirements

•University degree in Marketing, Business Administration, Sports Management, or a related field.
•7+ years of experience in product marketing, category management, brand management, merchandising, CTC, or related functions.
•Strong knowledge of product marketing, category management, go-to-market planning, and marketplace execution.
•Demonstrated ability to lead strategic projects and work with local, regional, and global stakeholders.
•Fluency in English, both written and spoken.

Experience:7+ yearsSportsFootballConsumer goods

Education:

Skills:Strategic thinkingStakeholder managementCommunicationLeadershipData-driven mindset

Languages:English

Company Brief

Adidas

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Herzogenaurach, Germany

Founded: 1949

Glassdoor: 3.8

Website LinkedIn Glassdoor