[GLOBAL/INT] [MARKETING] Staff Analyst (all genders)

HelloFresh
Berlin
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 7+ yearsSkills: ["Storytelling","Communication","Mentorship","Collaboration","Problem-solving"]

Own the global reactivation analytics roadmap by building KPI trees and measurement frameworks that link churn impact to ROI. Design analytics solutions using BigQuery, GA4, and behavioral datasets to uncover churn and lifecycle optimization insights. Run and analyze A/B tests and incremental lift studies, and lead AI/automation for scalable self-serve reporting, dashboards, and standardized data schemas. Translate complex statistics into executive narratives and mentor junior analysts.

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HelloFresh
HelloFresh
2 days ago

[GLOBAL/INT] [MARKETING] Staff Analyst (all genders)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 4 hours agoStatus: Live

Job Summary

Own the global reactivation analytics roadmap by building KPI trees and measurement frameworks that link churn impact to ROI. Design analytics solutions using BigQuery, GA4, and behavioral datasets to uncover churn and lifecycle optimization insights. Run and analyze A/B tests and incremental lift studies, and lead AI/automation for scalable self-serve reporting, dashboards, and standardized data schemas. Translate complex statistics into executive narratives and mentor junior analysts.
Location: Berlin
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Partner with Marketing and Growth leadership to define KPI trees and measurement frameworks for global reactivation goals.
  • •Architect advanced analytics solutions in BigQuery and GA4 to identify churn patterns and lifecycle optimization insights.
  • •Design and analyze A/B tests and incremental lift studies to validate global marketing strategies with clear ROI.
  • •Lead integration of AI and automation to build scalable self-service reporting, dashboards, and standardized data schemas.
  • •Translate statistical concepts into executive-level narratives and mentor junior analysts in SQL/Python best practices.

Pay and Benefits

Perks:PensionLearning BudgetHybrid WorkingRelocation Support

Key Requirements

  • •7+ years in customer/marketing analytics, including retention metrics, A/B testing, and analytics in B2C or subscription businesses.
  • •Advanced SQL & BigQuery skills (query optimization, data modeling, analysis of large-scale datasets).
  • •Strong Python and Excel capabilities for data analysis and automation (e.g., pandas, numpy, pivot tables, dashboards).
  • •Proficiency with data visualization tools such as Tableau, Looker, or Google Data Studio, including presenting actionable insights.
  • •Solid statistical/analytical skills (regression, clustering, time series) and the ability to communicate and mentor effectively.
Experience:7+ yearsB2CSubscription-basedCustomer retentionCRM analyticsA/B testing
Skills:StorytellingCommunicationMentorshipCollaborationProblem-solving
Languages:English
Tech Stack:BigQueryGA4SQLPythonExcelPandasNumpyTableauLookerGoogle Data StudioA/B testingCRM AnalyticsAI automationChatGPTClaudeCopilotPivot tablesDashboards

Company Brief

HelloFresh
HelloFresh is a meal-kit and food subscription company that delivers fresh ingredients and recipes to consumers, offering convenient home-cooked meals through weekly subscription boxes across multiple international markets.
Industry: FoodTech
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2011
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn