B2B Marketing Manager

BTSE
Taipei, Singapore, Hong Kong
Workplace: OnsiteFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Communication","Interpersonal","Collaboration","Teamwork","Organization"]

A versatile B2B Marketing Manager, responsible for researching fintech, payments, cloud banking and SaaS markets, planning and executing integrated marketing programs, and collaborating with the B2B team. You will attend industry events, tailor campaigns to a fintech audience, and analyze performance to drive data-informed optimization in a fast-paced environment.

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FursaFursa
BTSE
BTSE
1 year ago

B2B Marketing Manager

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Last checked: 5 hours agoStatus: Live

Job Summary

A versatile B2B Marketing Manager, responsible for researching fintech, payments, cloud banking and SaaS markets, planning and executing integrated marketing programs, and collaborating with the B2B team. You will attend industry events, tailor campaigns to a fintech audience, and analyze performance to drive data-informed optimization in a fast-paced environment.
Location: Taipei, Singapore, Hong Kong
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Research & Planning: Conduct in-depth market research, via online or offline events to identify trends and opportunities in the fintech, payments, cloud banking, and SaaS sectors. Develop strategic marketing plans tailored to our B2B audience.
  • •Ideation & Execution: Generate creative ideas for campaigns and marketing initiatives; oversee the entire execution process from concept to delivery.
  • •Team Liaison: Collaborate closely with the B2B team to ensure marketing strategies align with business objectives and customer needs.
  • •Performance Analysis: Monitor, analyze, and report on campaign performance metrics, making data-driven adjustments as necessary.
  • •Attend industry events and engage with key stakeholders in fintech, payments, cloud banking, and SaaS.

Pay and Benefits

Perks:Health Insurance

Key Requirements

  • •Bachelor's degree in Marketing, Business, or a related field.
  • •Proven marketing background with hands-on experience as a generalist—capable of handling research, planning, ideation, and execution.
  • •Prior experience in industries such as fintech, payments, cloud banking, or SaaS is highly desirable.
  • •Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • •Strong event management skills and a willingness to attend industry events.
Experience:FintechPaymentsCloud bankingSaaS
Education:Bachelor's
Skills:CommunicationInterpersonalCollaborationTeamworkOrganization

Company Brief

BTSE
BTSE operates a cryptocurrency exchange and digital asset trading platform offering spot, futures, margin trading, and institutional custody solutions, focused on liquidity, security, and a broad range of crypto and fiat trading pairs for retail and institutional clients.
Industry: Trading Platforms
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Founded: 2018
WebsiteLinkedIn