Associate Director, Category Strategy & Insights HDM

Lead customer category strategy by transforming space analytics, syndicated and retailer data, shopper insights, omnichannel trends, and market intelligence into actionable category roadmaps. Develop customer-specific assortment, shelving, merchandising, and space productivity recommendations across physical and digital retail, while partnering with BUSS, sales, and cross-functional teams. Manage a team of subject matter experts, influence retailer decision-making with compelling storytelling, and drive test-and-learn initiatives for emerging retail opportunities.