Marketing Ops Lead

Sword Health
Porto
Workplace: HybridFull timeEUR 51,100 - 80,300 annuallyFunction: Marketing & GrowthSkills: ["Cross-functional leadership","Communication clarity","Emotional intelligence","Action-oriented problem solving","Curiosity"]

Own the systems, data, and automation backbone of a B2B marketing engine. You’ll manage end-to-end marketing analytics and funnel reporting (SQL, dashboards, attribution), administer HubSpot and Salesforce, and ensure clean tracking and governance. Build intelligent automations with n8n, Clay, and Claude Code to enrich leads and enable AI-driven GTM workflows, while partnering with Marketing, Commercial, and Data teams to drive adoption and measurable pipeline impact.

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Sword Health
Sword Health
1 day ago

Marketing Ops Lead

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Last checked: 9 hours agoStatus: Live

Job Summary

Own the systems, data, and automation backbone of a B2B marketing engine. You’ll manage end-to-end marketing analytics and funnel reporting (SQL, dashboards, attribution), administer HubSpot and Salesforce, and ensure clean tracking and governance. Build intelligent automations with n8n, Clay, and Claude Code to enrich leads and enable AI-driven GTM workflows, while partnering with Marketing, Commercial, and Data teams to drive adoption and measurable pipeline impact.
Location: Porto
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own B2B marketing data pipelines, SQL queries, dashboarding, and performance reporting across the marketing funnel.
  • •Build and maintain frameworks for key metrics (MQL volumes, SQO conversions, campaign ROI) and ensure attribution integrity.
  • •Administer HubSpot and Salesforce, managing syncs, campaign configurations, segmentation, and form integrations.
  • •Own backend configurations for web properties (e.g., Storyblok) so landing-page data flows into the CRM.
  • •Design and optimize AI-driven workflows using n8n, Clay, and Claude Code, and act as product owner for internal AI tools.

Pay and Benefits

Salary: EUR 51,100 - 80,300 annually
Perks:Health InsuranceDentalVisionMeal AllowanceEquityRemote WorkPaid Leave

Key Requirements

  • •Hands-on, expert experience configuring and administering HubSpot and/or Salesforce.
  • •Experience building multi-step marketing automations using iPaaS tools such as Zapier, Make, or n8n.
  • •Strong proficiency with SQL, BI tools, and marketing attribution software.
  • •Lead cross-functionally with clear communication and emotional intelligence to drive adoption of tools.
  • •Comfort solving bottlenecks in fast-paced environments using smart automation.
Skills:Cross-functional leadershipCommunication clarityEmotional intelligenceAction-oriented problem solvingCuriosity
Tech Stack:AISQLHubSpotSalesforceBizibleStoryblokN8nClayClaude CodeZapierMakeIPaaSMarketing automationCRMDashboardsData pipelines

Company Brief

Sword Health
Develops a digital musculoskeletal care platform combining wearable sensors, AI-driven virtual therapists, and clinical care teams to deliver remote physical therapy and rehabilitation programs for employers, health plans, and patients.
Industry: Digital Therapeutics
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Porto, Portugal
Founded: 2015
WebsiteLinkedIn