Integrated Marketing Manager, Product & Model Launches

OpenAI
San Francisco
Workplace: HybridFull timeUSD 266,000 - 295,000 annuallyFunction: Marketing & GrowthExperience: 10+ yearsSkills: ["Strategic thinking","Creative judgment","Relationship building","Analytical thinking","Operational rigor"]

Own integrated marketing strategies for OpenAI business product launches, including new capabilities, model releases, and research moments. Develop audience point of view, positioning, creative direction, and channel plans, partnering closely with Product Marketing, Research, Brand, Creative, Comms, Growth, and Sales. Lead end-to-end campaigns across paid/owned/earned and developer marketing, translating technical advances into customer stories and working with agencies to deliver clear, effective launch work.

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FursaFursa
OpenAI
OpenAI
2 days ago

Integrated Marketing Manager, Product & Model Launches

āœ“ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Own integrated marketing strategies for OpenAI business product launches, including new capabilities, model releases, and research moments. Develop audience point of view, positioning, creative direction, and channel plans, partnering closely with Product Marketing, Research, Brand, Creative, Comms, Growth, and Sales. Lead end-to-end campaigns across paid/owned/earned and developer marketing, translating technical advances into customer stories and working with agencies to deliver clear, effective launch work.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • ā€¢Develop integrated marketing strategies for business product launches, new capabilities, model releases, and research moments.
  • ā€¢Partner with Product, Product Marketing, and Research to identify changing priorities, target audiences, and shape positioning and launch narratives.
  • ā€¢Lead campaigns that bring launches to life across creative, communications, customer marketing, developer marketing, growth, sales, and paid/owned/earned channels.
  • ā€¢Create customer stories, product demonstrations, and creative concepts that make technical capabilities tangible for business audiences.
  • ā€¢Manage campaign budgets, agency relationships, and media investments where appropriate.

Pay and Benefits

Salary: USD 266,000 - 295,000 annually
Equity and Bonus:Equity
Perks:Equity

Key Requirements

  • ā€¢10+ years of experience in B2B product marketing, integrated marketing, launches, and/or a related technology go-to-market role.
  • ā€¢Experience launching enterprise software, AI products, cloud services, developer tools, or other technical offerings in fast-moving environments.
  • ā€¢Strong product positioning skills and the ability to partner thoughtfully with Product and PMM leaders.
  • ā€¢Ability to generate strong ideas, build relationships, and work with internal creative teams and external agencies to improve outcomes.
  • ā€¢Creative judgment and customer empathy combined with analytical thinking, operational rigor, and hands-on execution across many stakeholders.
Experience:10+ yearsB2BEnterprise softwareAICloud servicesDeveloper toolsTechnology go-to-market
Skills:Strategic thinkingCreative judgmentRelationship buildingAnalytical thinkingOperational rigor

Company Brief

OpenAI
Develops and deploys advanced generative AI models (including ChatGPT and DALLĀ·E) and AI infrastructure, providing APIs and consumer products to accelerate safe AGI for broad benefit.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Hectocorn (USD 100B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.4
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