Technical Product Marketing Manager - Cybersecurity

Canonical
EMEA
Workplace: RemoteFull timeFunction: Marketing & GrowthSkills: ["Storytelling","Communication","Growth mindset","Curiosity","Cross-functional collaboration"]

Develop and execute go-to-market strategy for a global security and compliance product portfolio, owning messaging, positioning, and campaign/content planning. Track competitive and industry trends to define differentiation, collaborate with engineering and product teams to understand roadmaps and customer use cases, and translate technical capabilities for key personas. Use data to iterate demand generation and optimize conversion, while coordinating events, webinars, and promotion support across sales and marketing.

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Canonical
Canonical
1 year ago

Technical Product Marketing Manager - Cybersecurity

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Last checked: 10 hours agoStatus: Live

Job Summary

Develop and execute go-to-market strategy for a global security and compliance product portfolio, owning messaging, positioning, and campaign/content planning. Track competitive and industry trends to define differentiation, collaborate with engineering and product teams to understand roadmaps and customer use cases, and translate technical capabilities for key personas. Use data to iterate demand generation and optimize conversion, while coordinating events, webinars, and promotion support across sales and marketing.
Location: EMEA
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Lead go-to-market strategy and execution for security and compliance products, including messaging, positioning, and demand generation.
  • •Track competitive landscape and emerging trends to define differentiation and value drivers.
  • •Collaborate with engineering and product teams to understand roadmaps and customer use cases.
  • •Translate technical capabilities into clear messaging for key personas, including executives, DevSecOps, and platform teams.
  • •Plan and coordinate campaigns, content, events, and webinars, iterating using data to optimize conversion throughout the funnel.
Travel: Low travel

Pay and Benefits

Perks:Learning BudgetAnnual BonusAnnual Holiday

Key Requirements

  • •Deep passion for technology and open source, with excitement for innovation and software/community-driven development.
  • •Strong storytelling and messaging skills for both technical and business audiences.
  • •Excellent written and verbal communication skills.
  • •A growth mindset with comfort experimenting, learning, and continuously improving marketing systems.
  • •Ability to work cross-functionally with product, engineering, sales, partners, and marketing teams.
Experience:Enterprise softwareCloudDevOpsOpen-source
Skills:StorytellingCommunicationGrowth mindsetCuriosityCross-functional collaboration
Languages:English

Company Brief

Canonical
Develops and maintains Ubuntu, a leading open-source Linux distribution, and provides cloud, IoT, and enterprise support, tooling, and services to enable deployment, management, and security of infrastructure and applications.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Funding: Bootstrapped
Headquarters: London, United Kingdom
Founded: 2004
WebsiteLinkedIn