Analyst/Senior Analyst, B2B Digital Marketing (Bangkok Based, relocation provided)

Agoda
Bangkok
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 2+ yearsEducation: bachelorsSkills: ["Communication","Organizational skills","Independent work","Decision-making","Attention to detail"]

Join the B2B Digital Marketing team to deliver scalable, high-quality campaigns for Agoda’s B2B2C partners. You’ll run experiments to optimize campaign performance and bidding/pricing strategies, build predictive models and analytics to understand booking impact, and create dashboards that translate data into actionable insights for stakeholders. The role partners closely with Commercial, Product, Data, and regional Marketing teams to improve growth impact for dozens of partners.

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FursaFursa
Agoda
Agoda
5 days ago

Analyst/Senior Analyst, B2B Digital Marketing (Bangkok Based, relocation provided)

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Last checked: 3 hours agoStatus: Live
Reposted: similar role first listed 3 months ago

Job Summary

Join the B2B Digital Marketing team to deliver scalable, high-quality campaigns for Agoda’s B2B2C partners. You’ll run experiments to optimize campaign performance and bidding/pricing strategies, build predictive models and analytics to understand booking impact, and create dashboards that translate data into actionable insights for stakeholders. The role partners closely with Commercial, Product, Data, and regional Marketing teams to improve growth impact for dozens of partners.
Location: Bangkok
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Experiment with ads/campaign structures and bidding & pricing strategies for partners on search engines (e.g., Google, Bing, Tripadvisor, Trivago) and roll out changes from successful tests.
  • •Analyze experiment data and develop predictive models to understand booking impact and demand elasticity, coordinating with product teams on implementation roadmaps.
  • •Build dashboards to track performance, derive insights, and identify growth levers.
  • •Present findings and communicate data-driven recommendations to stakeholders.
  • •Adapt analyses to new product features and measurement needs as campaigns evolve.

Key Requirements

  • •Bachelor’s degree (or higher) in a quantitative subject such as computer science, mathematics, engineering, business, or science.
  • •2+ years of experience in data analysis for a fast-growing global tech company (e.g., consulting, investment banking, private equity, or strategy/business).
  • •Experience with data analysis tools/databases such as SAS, R, SPSS, Python, VBA, SQL, plus visualization tools like Tableau or Power BI.
  • •Excellent English verbal and written communication skills.
  • •Ability to move fast, make decisions based on objective evidence, and work independently with strong organizational skills and attention to detail.
Experience:2+ yearsDigital marketingE-commerceA/B testing
Education:Bachelor's in quantitative subject (computer science, mathematics, engineering business or science)
Skills:CommunicationOrganizational skillsIndependent workDecision-makingAttention to detail
Languages:English
Tech Stack:SASRSPSSPythonVBASQLTableauPower BIMicrosoft SQL Server

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Agoda
Agoda operates a global online travel booking platform offering hotels, vacation rentals, flights, and other travel services. It provides price comparison, deals, and booking management for leisure and business travelers worldwide.
Industry: TravelTech
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Singapore, Singapore
Founded: 2005
Glassdoor
Glassdoor: 3.8
WebsiteLinkedIn