Founding GTM Lead (North America)

Adaption Labs
United States, San Francisco
Workplace: RemoteFull timeFunction: Administration & Executive AssistanceExperience: 4-8 yearsSkills: ["Communication","Relationship-building","Strategic thinking","Adaptability","Builder mindset"]

Own North America go-to-market for a category-defining AI product: define the ICP, build outreach sequences, and create initial sales assets (decks, demos, white papers). Run full-cycle selling from cold outbound and technical discovery through procurement and closing. Establish and automate the GTM stack (CRM, data enrichment, sequencing tools), and translate prospect objections into product requirements for the engineering team, while driving pipeline via in-person relationship building.

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FursaFursa
Adaption Labs
Adaption Labs
1 month ago

Founding GTM Lead (North America)

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Last checked: 8 hours agoStatus: Live

Job Summary

Own North America go-to-market for a category-defining AI product: define the ICP, build outreach sequences, and create initial sales assets (decks, demos, white papers). Run full-cycle selling from cold outbound and technical discovery through procurement and closing. Establish and automate the GTM stack (CRM, data enrichment, sequencing tools), and translate prospect objections into product requirements for the engineering team, while driving pipeline via in-person relationship building.
Location: United States, San Francisco
Workplace: Remote
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Sr. Director level

Key Responsibilities

  • •Architect the GTM playbook: define ICP, design outreach sequences, and build early sales assets (decks, demos, white papers).
  • •Drive full-cycle ownership from cold outbound and technical discovery through procurement and closing.
  • •Build pipeline through in-person relationship development at conferences, dinners, and industry events.
  • •Create a feedback loop by distilling complex prospect objections into actionable product requirements.
  • •Stand up and own the GTM stack (CRM, data enrichment, sequencing tools) with automation and clean data from day one.

Pay and Benefits

Perks:Remote WorkPaid LeaveMedical BenefitsMeal AllowanceTravel Allowance

Key Requirements

  • •4-8 years of experience, ideally as a founding or “first 5” sales hire at a high-growth Series A/B startup.
  • •Track record moving from founder-led selling to scaled GTM.
  • •Comfort discussing AI/modern AI stack, including trade-offs of different LLMs or integration patterns with a CTO.
  • •Ability to translate market objections into actionable product requirements and collaborate closely with engineering.
  • •Strong communication skills and a builder mindset—willing to automate manual work but execute directly when needed.
Experience:4-8 yearsAISaaS
Skills:CommunicationRelationship-buildingStrategic thinkingAdaptabilityBuilder mindset
Tech Stack:CRMLLMsData enrichmentSequencing toolsOutreach sequences

Company Brief

Adaption Labs
Adaption Labs delivers AI consulting, engineering, and MLOps services to help organizations design, build, and deploy machine learning and generative AI solutions. They focus on productizing models, integrating AI into production systems, and accelerating digital transformation for enterprise clients.
Industry: Consulting
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