Commerce Marketing Manager

Conagra Brands
Chicago
Workplace: HybridFull timeUSD 109,000 - 159,000 annuallyFunction: Marketing & GrowthEducation: bachelorsSkills: ["Collaboration","Communication","Analytical thinking","Strategic thinking","Continuous learning"]

Lead annual omni-channel commerce marketing plan development, including objectives, agency briefs, creative, tactics, execution, and budget management to grow with regional grocery customers. Own retailer marketing relationships for Meijer, Hy-Vee, and Wakefern, partnering with Sales, Brand, eCommerce, agency, and customer teams. Use shopper insights and performance analytics to optimize retailer media strategies, digital shelf content, and retailer search performance while ensuring strong ROI.

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Conagra Brands
Conagra Brands
1 month ago

Commerce Marketing Manager

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Closed

Job Summary

Lead annual omni-channel commerce marketing plan development, including objectives, agency briefs, creative, tactics, execution, and budget management to grow with regional grocery customers. Own retailer marketing relationships for Meijer, Hy-Vee, and Wakefern, partnering with Sales, Brand, eCommerce, agency, and customer teams. Use shopper insights and performance analytics to optimize retailer media strategies, digital shelf content, and retailer search performance while ensuring strong ROI.
Location: Chicago
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Develop holistic omni-channel commerce marketing plans with customers, Sales, category leadership, brand teams, eCommerce, and agency partners.
  • •Create and manage annual commerce marketing plan components, including objectives, agency briefs, creative development, tactics, and budget management.
  • •Leverage shopper insights, consumer behavior trends, and emerging retail media capabilities to identify go-to-market media and communication opportunities.
  • •Analyze marketing performance against KPIs and benchmarks to optimize future investments and improve effectiveness.
  • •Partner across Brand, Customer Marketing, Merchandising, eCommerce, Retail Media Network, and Sales to support launches and improve digital shelf content and retailer search performance.

Pay and Benefits

Salary: USD 109,000 - 159,000 annually
Perks:Health Insurance401kEquityPaid LeaveParental LeaveLearning Budget

Key Requirements

  • •Bachelor’s degree required.
  • •Five years of experience in brand marketing, shopper marketing, sales, digital marketing, eCommerce, or agency environments, preferably in consumer packaged goods.
  • •Advanced Microsoft Excel skills for data analysis.
  • •Expertise in digital marketing and eCommerce, including retailer media platforms, mobile, social media, digital shelf optimization, and retailer search.
  • •Strong collaboration, communication, and analytical skills using consumer insights and performance data to influence decisions.
Experience:Consumer packaged goodsE-commerceDigital marketingRetail mediaAgency
Education:Bachelor's
Skills:CollaborationCommunicationAnalytical thinkingStrategic thinkingContinuous learning
Tech Stack:Microsoft ExcelMobileSocial mediaRetailer media platformsDigital shelf optimizationRetailer search

Company Brief

Conagra Brands
Conagra Brands is a packaged food company that develops, manufactures, and markets branded grocery, frozen, and snacks products for retail and foodservice customers across North America. Its portfolio includes well-known household brands in meals, condiments, and desserts.
Industry: FMCG
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Chicago, United States
Founded: 1919
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