Lead Product Marketing, Decisioning Studio

Braze
San Francisco, New York, Chicago, Austin
Workplace: HybridFull timeUSD 134,000 - 190,000 annuallyFunction: Marketing & GrowthExperience: 8+ yearsEducation: bachelorsSkills: ["Written communication","Verbal communication","Strategic execution","Data-driven mindset","Cross-functional collaboration"]

Own product marketing for Decisioning Studio, translating complex decisioning and AI capabilities into crisp positioning, messaging, and launch motion. Build competitive strategy, influence pricing and packaging input, and drive field narratives that enable Sales, Solutions Consulting, and CS to sell with confidence. Partner with Product and Engineering as a strategic peer to shape roadmap direction using customer and market insight, and measure impact through adoption, expansion, and pipeline influence.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Braze
Braze
3 days ago

Lead Product Marketing, Decisioning Studio

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 15 hours agoStatus: Live

Job Summary

Own product marketing for Decisioning Studio, translating complex decisioning and AI capabilities into crisp positioning, messaging, and launch motion. Build competitive strategy, influence pricing and packaging input, and drive field narratives that enable Sales, Solutions Consulting, and CS to sell with confidence. Partner with Product and Engineering as a strategic peer to shape roadmap direction using customer and market insight, and measure impact through adoption, expansion, and pipeline influence.
Location: San Francisco, New York, Chicago, Austin
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own Decisioning Studio product marketing, including positioning, messaging architecture, launch strategy, competitive strategy, and field narrative.
  • •Translate complex technology (decisioning logic, large language models, agentic systems, data infrastructure) into language that lands with technical and business audiences.
  • •Run launch motion beyond announcement by building sustained adoption and expansion through field readiness and ongoing positioning.
  • •Build and measure marketing plans in partnership with demand, brand, and communications team members.
  • •Enable the field to sell the technical product by partnering on narratives, plays, and assets for Sales, Solutions Consulting, and CS support.
Travel: Medium travel

Pay and Benefits

Salary: USD 134,000 - 190,000 annually
Perks:Health InsuranceDentalVisionLife InsuranceDisabilityRetirementRsusPaid LeaveLearning BudgetVolunteer WeekParental Leave

Key Requirements

  • •8+ years of product marketing experience with a strong technical and AI background, especially for enterprise AI products.
  • •Deep fluency in the enterprise AI landscape (large language models, agentic AI, AI infrastructure) and current AI ecosystem.
  • •A proven track record creating positioning and messaging that resonates with technical audiences and accelerates revenue in competitive markets.
  • •Experience partnering with Product Management and Engineering to understand and shape roadmap strategy using market and customer insight.
  • •Strong written and verbal communication skills to explain complex AI concepts clearly to both technical and business stakeholders.
Experience:8+ yearsEnterprise AIAI productsMartechCustomer engagement
Education:Bachelor's
Skills:Written communicationVerbal communicationStrategic executionData-driven mindsetCross-functional collaboration
Languages:English
Tech Stack:Large language modelsAgentic AIAI infrastructureDecisioningRecommendation systemsPersonalizationExperimentation platforms

Company Brief

Braze
Provides a customer engagement platform that helps brands create personalized messaging and lifecycle campaigns across mobile, web, email, and other channels to drive retention, engagement, and revenue.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 100M to 250M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York, United States
Founded: 2011
WebsiteLinkedIn