Senior Manager, Performance & Organic Growth

Scribd
Atlanta, Austin, Boston, Dallas, Denver, Chicago, Houston, Los Angeles, Miami, New York, Phoenix, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle, Washington, Ottawa, Toronto, Vancouver, Mexico City
Full timeUSD 136,500 - 211,000 annuallyFunction: Marketing & GrowthSkills: ["Analytical mindset","Communication","Collaboration","Customer-obsessed mindset","Team leadership"]

Lead performance marketing and organic discovery across Scribd, Everand, and Fable, owning strategy for paid search, paid social, affiliate, SEO, and LLM-driven search. Manage and develop channel experts, optimize budgets using attribution, reporting, and incrementality insights, and partner with brand marketers and creative teams to drive integrated awareness and acquisition. Test emerging channels and continuously build an efficient, profitable growth engine.

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Scribd
Scribd
1 day ago

Senior Manager, Performance & Organic Growth

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Last checked: 8 hours agoStatus: Live

Job Summary

Lead performance marketing and organic discovery across Scribd, Everand, and Fable, owning strategy for paid search, paid social, affiliate, SEO, and LLM-driven search. Manage and develop channel experts, optimize budgets using attribution, reporting, and incrementality insights, and partner with brand marketers and creative teams to drive integrated awareness and acquisition. Test emerging channels and continuously build an efficient, profitable growth engine.
Location: Atlanta, Austin, Boston, Dallas, Denver, Chicago, Houston, Los Angeles, Miami, New York, Phoenix, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle, Washington, Ottawa, Toronto, Vancouver, Mexico City
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Own strategy across paid and organic discovery, including paid search, paid social, affiliate, SEO, and LLM-driven search; allocate budgets to drive growth.
  • •Manage and develop a team of channel owners, fostering a culture of learning and performance.
  • •Lead attribution and reporting across paid and organic channels to reallocate spend and optimize ROI continuously.
  • •Partner with brand marketers on integrated campaigns that combine brand storytelling with performance channels to drive awareness and acquisition.
  • •Work with creative to produce engaging, high-converting assets and test new/emerging channels for market opportunities.

Pay and Benefits

Salary: USD 136,500 - 211,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionPaid LeaveRetirement MatchingEmployee EquityLearning BudgetHome OfficeWellness StipendPaid ParentalDisability Coverage

Key Requirements

  • •6+ years of experience running performance marketing channels and managing meaningful paid budgets in-house at a B2C company.
  • •2+ years of direct people management experience.
  • •Strong understanding of digital marketing best practices, especially paid search, paid social, and affiliate; working knowledge of SEO and LLM visibility.
  • •Strong command of marketing unit economics (LTV/CAC) and marketing attribution/incrementality; Media Mix Modeling (MMM) is a plus.
  • •Experience owning or evaluating marketing technology and tools (e.g., ad management, SEO monitoring, attribution tooling).
Experience:B2CPerformance marketingDigital marketing
Skills:Analytical mindsetCommunicationCollaborationCustomer-obsessed mindsetTeam leadership
Tech Stack:Paid searchPaid socialAffiliateSEOLLMsMedia mix modelingAd managementSEO monitoringAttribution toolingMarketing technologyAI tools

Company Brief

Scribd
Scribd operates a subscription-based digital library offering unlimited access to books, audiobooks, magazines, and documents. The platform provides personalized recommendations and distribution tools for authors and publishers worldwide.
Industry: Publishing
Company Size: Medium (51 to 250 employees)
Growth: Established Company
Headquarters: San Francisco, United States
Founded: 2007
WebsiteLinkedIn