DocuSign

1 month ago

Sr. Performance Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Lead and optimize Docusign’s digital marketing in Japan, owning full-funnel programs from awareness to conversion. Drive ABM strategies, collaborate with sales and regional teams, manage multi-channel campaigns (display, social, email, content syndication), and govern budgets. Build robust analytics to measure KPI performance, stay ahead of Japan market trends, and influence global GTM practices with local insights.

Location: Tokyo

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Develop and implement full-funnel digital marketing programs that align with business objectives and drive measurable results across awareness, consideration, and conversion stages to support customer acquisition and revenue growth
•Collaborate with sales, regional marketing, content and creative teams to develop compelling digital marketing campaigns that support growth targets
•Monitor and optimize paid-media campaigns, leveraging analytics to make data-driven decisions for maximum impact
•Create and execute Account-Based Marketing (ABM) strategies to target high-value accounts and industries
•Lead the planning, execution, and optimization of digital marketing campaigns across channels (display, social, email, content syndication) and manage the budget to maximize ROI

Key Requirements

•5+ years of experience in digital marketing with a focus on B2B marketing in Japan
•Strong project management and bilingual communication skills (Japanese and English)
•Proven track record in developing and executing full-funnel marketing programs and ABM strategies
•Experience with marketing automation platforms, CRM systems, and analytics tools (e.g., Eloqua/Iterable, Marketo, Salesforce Marketing Cloud)
•Data-driven mindset with strong analytical and problem-solving skills

Experience:5+ yearsAdvertisingMarketing

Skills:CommunicationLeadershipProblem-solvingAnalytical

Languages:JapaneseEnglish

Tech Stack:EloquaIterableMarketoSalesforce Marketing CloudABMDisplay advertisingSocial mediaEmail marketingMarketing automationCRMAnalyticsA/B testing

Company Brief

DocuSign

Provides a cloud-based electronic signature and intelligent agreement management platform that automates document workflows, identity verification, contract lifecycle management, and agreement analytics for enterprises and individuals worldwide.

Industry: LegalTech

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 2003

Glassdoor: 3.6

Website LinkedIn Glassdoor

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DocuSign

1 month ago

Sr. Performance Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: Tokyo

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Develop and implement full-funnel digital marketing programs that align with business objectives and drive measurable results across awareness, consideration, and conversion stages to support customer acquisition and revenue growth
•Collaborate with sales, regional marketing, content and creative teams to develop compelling digital marketing campaigns that support growth targets
•Monitor and optimize paid-media campaigns, leveraging analytics to make data-driven decisions for maximum impact
•Create and execute Account-Based Marketing (ABM) strategies to target high-value accounts and industries
•Lead the planning, execution, and optimization of digital marketing campaigns across channels (display, social, email, content syndication) and manage the budget to maximize ROI

Key Requirements

•5+ years of experience in digital marketing with a focus on B2B marketing in Japan
•Strong project management and bilingual communication skills (Japanese and English)
•Proven track record in developing and executing full-funnel marketing programs and ABM strategies
•Experience with marketing automation platforms, CRM systems, and analytics tools (e.g., Eloqua/Iterable, Marketo, Salesforce Marketing Cloud)
•Data-driven mindset with strong analytical and problem-solving skills

Experience:5+ yearsAdvertisingMarketing

Skills:CommunicationLeadershipProblem-solvingAnalytical

Languages:JapaneseEnglish

Tech Stack:EloquaIterableMarketoSalesforce Marketing CloudABMDisplay advertisingSocial mediaEmail marketingMarketing automationCRMAnalyticsA/B testing

Company Brief

DocuSign

Industry: LegalTech

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 2003

Glassdoor: 3.6

Website LinkedIn Glassdoor