Andela

1 week ago

Senior Manager, Partner Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 59 minutes agoStatus: Live

Job Summary

Build and scale a partner marketing program that drives partner-sourced pipeline, revenue, and brand presence. Own partner channel marketing strategy alongside the Director of Partnerships, including co-marketing programs, joint GTM campaigns, partner enablement, and partner events. Establish partner marketing metrics and reporting, develop partner-facing assets and playbooks, and partner with Revenue Operations and GTM/Product marketing to optimize funnel attribution and outcomes. Based in the US or Canada.

Location: United States, Canada

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Partner with the Director of Partnerships to define and execute the partner channel marketing strategy, including co-marketing frameworks and joint GTM motions.
•Develop partner marketing playbooks and establish metrics, reporting cadence, and feedback loops to measure effectiveness and continuously improve performance.
•Design and execute co-marketing campaigns and manage the end-to-end process, including budgeting (MDF/co-marketing funds) and ROI tracking.
•Develop partner-facing enablement assets and onboarding materials, and build scalable systems for asset management and content distribution.
•Own partner-focused events and represent Andela in the partner ecosystem, while partnering cross-functionally with Revenue Operations and marketing teams for pipeline attribution and GTM inputs.

Travel: Low travel

Key Requirements

•7–9 years of B2B marketing experience with substantial partner/channel/alliance marketing focus, ideally in a high-growth technology company.
•Demonstrated track record building and scaling co-marketing programs with technology partners, resellers, or strategic alliances from strategy through execution.
•Experience developing and managing partner enablement programs and partner-facing marketing content, including working in partner portals.
•Hands-on experience managing partner marketing development funds (MDF) and co-marketing budgets with ROI tracking and reporting.
•Experience partnering closely with Partnerships or Business Development teams to align marketing activity to partner channel revenue goals.

Experience:7-9 yearsB2BTechnologyHigh-growthPartner marketingCo-marketingRemote-first

Skills:Strategic thinkingProgram managementData-driven analysisWritten and verbal communicationRelationship building

Company Brief

Andela

Andela is a global talent marketplace that connects vetted software engineers and technical professionals from emerging markets with remote roles at leading companies, managing sourcing, onboarding, and long-term placement.

Industry: Recruitment Agencies

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series E+

Headquarters: New York, United States

Founded: 2014

Glassdoor: 3.7

Website LinkedIn Glassdoor

Loading job details...

Preparing the role view and application actions.

Andela

1 week ago

Senior Manager, Partner Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 59 minutes agoStatus: Live

Job Summary

Location: United States, Canada

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Partner with the Director of Partnerships to define and execute the partner channel marketing strategy, including co-marketing frameworks and joint GTM motions.
•Develop partner marketing playbooks and establish metrics, reporting cadence, and feedback loops to measure effectiveness and continuously improve performance.
•Design and execute co-marketing campaigns and manage the end-to-end process, including budgeting (MDF/co-marketing funds) and ROI tracking.
•Develop partner-facing enablement assets and onboarding materials, and build scalable systems for asset management and content distribution.
•Own partner-focused events and represent Andela in the partner ecosystem, while partnering cross-functionally with Revenue Operations and marketing teams for pipeline attribution and GTM inputs.

Travel: Low travel

Key Requirements

•7–9 years of B2B marketing experience with substantial partner/channel/alliance marketing focus, ideally in a high-growth technology company.
•Demonstrated track record building and scaling co-marketing programs with technology partners, resellers, or strategic alliances from strategy through execution.
•Experience developing and managing partner enablement programs and partner-facing marketing content, including working in partner portals.
•Hands-on experience managing partner marketing development funds (MDF) and co-marketing budgets with ROI tracking and reporting.
•Experience partnering closely with Partnerships or Business Development teams to align marketing activity to partner channel revenue goals.

Experience:7-9 yearsB2BTechnologyHigh-growthPartner marketingCo-marketingRemote-first

Skills:Strategic thinkingProgram managementData-driven analysisWritten and verbal communicationRelationship building

Company Brief

Andela

Industry: Recruitment Agencies

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series E+

Headquarters: New York, United States

Founded: 2014

Glassdoor: 3.7

Website LinkedIn Glassdoor