Specialist, Marketing Management

Nationwide
Columbus
Workplace: HybridFull timeUSD 79,500 - 119,500 annuallyFunction: Marketing & GrowthEducation: bachelorsSkills: ["Communication","Project management","Leadership","Problem solving","Attention to detail"]

Support the Investment Management Group’s Investment Marketing efforts by updating high-visibility digital and content experiences, producing investment product marketing materials, and enabling sales. Partner across marketing and business teams to balance content quality with publishing efficiency, use SEO and performance data to optimize experiences, and help drive channel growth through campaigns, webinars/events, and digital touchpoints.

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FursaFursa
Nationwide
Nationwide
15 hours ago

Specialist, Marketing Management

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 15 hours agoStatus: Live
Reposted: similar role first listed 5 months ago

Job Summary

Support the Investment Management Group’s Investment Marketing efforts by updating high-visibility digital and content experiences, producing investment product marketing materials, and enabling sales. Partner across marketing and business teams to balance content quality with publishing efficiency, use SEO and performance data to optimize experiences, and help drive channel growth through campaigns, webinars/events, and digital touchpoints.
Location: Columbus
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Update a portfolio of content with new performance data and market insights while balancing quality and publishing efficiency.
  • •Support product marketing communications and contribute to marketing campaign and positioning strategies with Senior Consultants.
  • •Produce and deliver investment product marketing materials such as fact sheets, pitch books, sales ideas, commentaries, and website updates.
  • •Manage sales enablement resources (including Seismic, weekly sales leadership calls, field communications, and internal resources).
  • •Use digital channels to improve NF.com and Nationwide.com experiences, maintaining and auditing site content using SEO and page-performance data.
Travel: Low travel

Pay and Benefits

Salary: USD 79,500 - 119,500 annually
Perks:Health InsuranceDentalVisionLife InsuranceDisability CoveragePaid LeavePaid Holidays401kPension Plan

Key Requirements

  • •3+ years of relevant financial services experience in marketing, product management, or distribution.
  • •Working knowledge of investments (mutual funds, VITs, ETFs) and financial intermediary markets.
  • •Digital/email marketing experience including campaigns, journeys, and website content management.
  • •Proven experience with project management, communications, and attention to detail.
  • •Bachelor-level studies in marketing, business administration, or related field (graduate-level study helpful).
Experience:Financial services
Education:Bachelor's
Skills:CommunicationProject managementLeadershipProblem solvingAttention to detail
Certifications:FINRA Series 6
Tech Stack:ExcelPowerPointTableauSalesforceMarketing CloudSeismic

Company Brief

Nationwide
Nationwide is a mutual insurance and financial services company offering auto, home, life insurance, retirement planning, investments, and banking products for individuals and businesses across the United States.
Industry: Insurance
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: Columbus, United States
Founded: 1926
Glassdoor
Glassdoor: 3.6
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