Senior Manager, Healthcare & Ecosystem Partner Marketing

Oura
United States
Workplace: RemoteFull timeUSD 117,300 - 169,000 annuallyFunction: Healthcare (Clinical, Medical, Wellness)Experience: 7+ yearsSkills: ["Business judgment","Strategic decision-making","Cross-functional leadership","Data-informed decision making","Stakeholder management"]

Own Oura’s healthcare and ecosystem partner marketing strategy, building the go-to-market motion that turns integrations and partnerships into reach, adoption, and commercial impact. Translate positioning into channel plans, lead co-marketing with strategic healthcare partners, amplify launches through partner and channel activation, and define adoption KPIs and scalable playbooks—all while partnering closely with Product Marketing, Integrated Marketing, Partnerships, and clinical/regulatory stakeholders.

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FursaFursa
Oura
Oura
2 days ago

Senior Manager, Healthcare & Ecosystem Partner Marketing

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Last checked: 11 hours agoStatus: Live

Job Summary

Own Oura’s healthcare and ecosystem partner marketing strategy, building the go-to-market motion that turns integrations and partnerships into reach, adoption, and commercial impact. Translate positioning into channel plans, lead co-marketing with strategic healthcare partners, amplify launches through partner and channel activation, and define adoption KPIs and scalable playbooks—all while partnering closely with Product Marketing, Integrated Marketing, Partnerships, and clinical/regulatory stakeholders.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Healthcare (Clinical, Medical, Wellness)
Seniority: Sr. Manager level

Key Responsibilities

  • •Own go-to-market strategy for healthcare partnerships, including joint campaign strategy, owned-channel activation, launch sequencing, and partner-facing enablement.
  • •Translate product positioning into partner and channel plans that drive discovery, enrollment, and sustained usage across Oura-owned and partner-owned channels.
  • •Lead ecosystem partner-side campaigns (co-branded campaigns, industry moments, and partner channel activation) that drive defined adoption behaviors.
  • •Own co-marketing and adoption strategy for Tier 1 strategic direct-to-consumer healthcare partners and align internal and external stakeholders on objectives, timelines, and KPIs.
  • •Define adoption-oriented KPIs and measurement frameworks, analyze performance, and build scalable playbooks to support a growing partner roster.
Travel: Medium travel

Pay and Benefits

Salary: USD 117,300 - 169,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionEquityPaid Leave

Key Requirements

  • •7+ years of experience in partner marketing, portfolio or product marketing, ecosystem marketing, or commercial marketing in a high-growth B2B, B2B2C, or consumer health company.
  • •Direct marketing experience in healthcare (digital health, pharma, payer, provider, or health system environments).
  • •Proven experience building and owning portfolio-level GTM strategy across multiple offerings.
  • •Demonstrated success driving co-marketing with large, strategic partners, including executive-level partner relationships.
  • •Strong healthcare marketing compliance knowledge, including claims substantiation and legal/regulatory review processes.
Experience:7+ yearsHealthcareDigital healthPharmaPayerProviderB2BB2B2CConsumer healthEcosystem marketingPartner marketing
Skills:Business judgmentStrategic decision-makingCross-functional leadershipData-informed decision makingStakeholder management
Languages:English

Company Brief

Oura
Designs and sells the Oura Ring, a wearable device that tracks sleep, activity, and physiological signals to provide personalized health, recovery, and readiness insights via a companion app and analytics platform.
Industry: Wearables
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Funding: Series C
Headquarters: Oulu, Finland
Founded: 2013
WebsiteLinkedIn